Can solid perfume be the next body mist? Solid perfumes have long been on the market, with brands like Glossier and Diptyque offering solid versions of their traditional spray perfumes. But with fragrance sales still on the rise, a new wave of brands is experimenting with solid fragrances to appease customers looking for novelty and affordability in their...
Beauty Briefing: From nausea to relief, how beauty founders and execs are reacting to the Supreme Court’s tariff decision This week, I checked in on how beauty founders and execs are responding to the whiplash of the Supreme Court’s ruling on Trump’s tariffs. Additionally, Brazil may be getting more K-beauty, and Saks secures a round of bankruptcy funding.
Sephora Strategies: What MAC needs to succeed at Sephora MAC has long since been available in international Sephora markets like Canada and the U.K. But with a new creative director in Nicola Formichetti, fresh talent like pop star Chappell Roan and a rebounding makeup category hungry for color, MAC has earned a place at Sephora's U.S. fleet. And with...
Exclusive: Bath & Body Works launches on Amazon The mall store isn’t dead — it has just gone online. The Ohio-based personal care brand will now sell its famed body mists and candles to Amazon U.S. customers as part of a larger turnaround plan to meet consumers where they're at.
Beauty Briefing: Why every beauty brand is collaborating with a soda Some beauty consumers still haven’t forgotten the smell of their Dr. Pepper Lip Smackers of the 1990s. While Lip Smackers are long gone, thirty years later, there’s a new wave of soda-inspired lip glosses hitting the shelves.
With value top of mind, Sally Beauty is betting on dupe fragrances and instant delivery Value remains top priority for the mass beauty retailer. But with what consumers consider "value" constantly evolving, Sally is playing in new categories like fragrance, instant delivery and experiential retail.
Beauty Briefing: This Valentine’s Day, perfume is playing matchmaker Fragrance brands and figures are getting in on the dating scene for Valentine’s Day.
A year into turnaround plan, the Estée Lauder Companies finds steady growth A year after declining sales led the Estée Lauder Companies to launch its "Beauty Reimagined" turnaround plan, the beauty conglomerate has found a return to growth. The company posted a 6% increase in net sales for the second quarter of fiscal year 2026, to $4.2 billion, with gains in skin...
AI-powered fragrance company Osmo raises $70 million in Series B funding Despite concerns of a slowdown, some investors are still betting on the AI and fragrance booms in 2026. On Thursday, the artificial intelligence-powered fragrance company Osmo announced a new round of funding to increase its operations and expand its C-suite.