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Beauty
40-year-old Make Up For Ever makes its TikTok Shop debut
Sep 20, 2024
Forty years in, Make Up For Ever is evolving its brand to become accessible for all levels of makeup users. As part of its new arrivals campaign strategy, on Thursday, the brand announced it's launching a storefront on TikTok Shop and detailed a weekend-long sales event full of exclusive discounts and limited-edition products.
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