Store of the Future

Jamie Nordstrom, Nordstrom’s president of stores, explained the company’s customer-centric approach for its NYC flagship, which opened Thursday, by contrasting it to a common retailer-centric approach. “Retailers in the past have worked like grocery stores that always put the milk in the back of the store: They want you to walk through the store, so there’s a better chance you’ll buy more. But we put ourselves in the customer’s shoes.”