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Store of the Future

Store of the Future
In-store experiences are driving luxury sneaker customer loyalty
By Zofia Zwieglinska
Jan 19, 2023

The sneaker bubble is rumored to have popped — and yet, in-store luxury experiences are a hook for new customers. For its part, London-based sneaker marketplace The Edit LDN secured $4.8 million in funding on January 17, which it plans to use to expand its international footprint. According to founder Moses Rashid, a physical presence and IRL activations enhance sneakerhead loyalty.

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    ‘We need to control our brand’: Mark Cross focuses on physical retail and resale
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    Universal Standard is turning shopping spaces into community spaces to keep customer acquisition costs down
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    Jewelry brand Pandora is overhauling U.S. stores to focus on experiences
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Podcasts See More
John Legend on his new skin-care brand, life with a newborn, toxic masculinity and backlash politics

On this week’s episode of the Glossy Beauty Podcast, John Legend shares all the details of his newly launched brand Loved01, which debuted in CVS on February 1 and enters Walmart in March.

By Liz Flora
Feb 2, 2023
  • The Glossy Fashion Podcast
    Terez founder Zara Terez Tisch: ‘Activewear has become a dirty word’
  • The Glossy podcast
    The Glossy Week in Review
    Week in Review: eBay’s luxury play, the viral Schiaparelli show, the future of denim
  • The Glossy Beauty Podcast
    Unilever CEO of Health & Wellbeing Jostein Solheim on the new definition of health
Go to Podcasts page
Events See more
  • 9
    Feb
    New York, NY
    February 9, 2023
    Glossy+ Executive Roundtable

    Join us for a kickoff to NYFW! On February 9, Glossy+ members will come together to compare notes and talk through strategies for navigating top-of-mind marketing challenges, including new content demands, changing consumer behavior and diminished targeting capabilities.

  • 28
    Feb
    New York, NY
    February 28, 2023
    Glossy Beauty Leaders Dinner

    At the Glossy Beauty Leaders Dinner, top beauty executives, including CEOs, CMOs and brand leaders will come together to discuss how they are transforming the way they lead their brands.

  • 15
    May
    New York, NY
    May 15, 2023
    Glossy E-Commerce Forum

    Join us at the Glossy E-Commerce Forum, where leaders from influential brands and retailers will break down how they’re winning customers, driving sales and rethinking the “omnichannel” concept.

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