How is CVS sneaking brands into its stores without brand approval?
Last month, Patrick Ta Beauty filed a lawsuit against CVS and Canadian distributor Akstrom for the "unauthorized" sale of its cosmetics in CVS’ newly-launched off-price section called ‘fresh beauty finds’. The lawsuit highlights the ongoing friction between beauty brands and product diversion onto the gray market during a time when off-price is becoming a dominant retail channel for beauty and wellness.
Glossy Beauty Podcast host Lexy Lebsack is joined by Julie Zerbo, lawyer, legal analyst and founder of The Fashion Law, as well as Ian Ginsberg, president of Greenwich Village apothecary C.O. Bigelow Chemists and distribution arm Bigelow Trading, to unpack what brands need to know today about the headline case.