Fashion Briefing: AI and personalization led conversations at Shoptalk Europe This week, a look at highlights from Shoptalk Europe, where the main topic of conversation was the adoption of AI and personalization strategies by major fashion retailers, and the trend of brands evolving into entertainment companies. The event, which concluded on Wednesday, was a hub of insights and innovations from...
Kiko Milano’s CEO on expanding to the US and targeting Gen Z Kiko Milano has undergone a significant transformation over the last three years. Along with adapting to changing consumer behaviors and expanding its global footprint, it's changed its name from Kiko Cosmetics Milano to Kiko Milano.
The Global Fashion Summit 2024: Lofty goals but limited progress To mark its 15-year anniversary, the Global Fashion Summit, held in Copenhagen from May 21-23, showcased ambitious themes and launched new initiatives. However, beneath the surface of its celebratory veneer, the Summit highlighted critical gaps in the fashion industry's journey toward sustainability and inclusivity. This year's theme, "Unlocking the Next...
Weekend Briefing: More fashion brands are closing Last week, the fashion industry saw significant developments, including the closure of The Vampire’s Wife due to challenging economic conditions. This follows the struggles of other U.K. brands including Ted Baker.
Gymshark is building an inclusive athleisure brand, from headbands to hijabs In the ever-evolving world of athleticwear, inclusivity and cultural sensitivity are becoming paramount for brands. British athleisure brand Gymshark has taken a significant step toward inclusivity by introducing a hijab into its athleticwear line for $30, available globally.
Luxury Briefing: The growing Middle Eastern market presents opportunities and challenges for luxury This week, we take a look at the growing luxury brand opportunity in the Middle East, including what customer service and retail strategies are working for retailers and brands in the region.
Is Shein hijacking TikTok with fake voices and deceptive bots? Over the last six months, whenever Shein has been mentioned negatively on TikTok, a surge of bot accounts has flooded the comments with positive messages that are quickly upvoted, creating a misleading narrative about the brand's popularity and customer satisfaction.
Kering and Diesel executives weigh in on the state of material innovation Executives from Kering and Diesel served as judges in the recycled materials competition Challenge the Fabric, an event focused on sustainability and material innovation in the fashion and textile industry. This opportunity further promoted their goal to push material innovation development despite the financial risks as the industry gets serious...
Inside G-Shock’s leap into luxury G-Shock, Casio's iconic brand known for its durable and affordable watches, is undergoing a dramatic transformation under the leadership of Casio's new vp of North America, Shermeen Greenmun. With experience at Bucherer, Omega and Grand Seiko, Greenmun is strategically pushing G-Shock into the luxury market by leveraging entertainment and sports...