Fashion Week

Luxury Briefing: The rapid trend cycle and what Gucci got right

It’s been widely reported that TikTok is accelerating the trend cycle. But, in step, consumers are pulling back on discretionary spending. As brands continue to propose “it” items and shift proportions, signaling the need for a wardrobe overhaul (at least) every six months, the gap between what flies in fashion...

Sep 22, 2023 • 4 min read

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