Billie’s Georgina Gooley on the company’s post-acquisition growth Apr 25, 2024 • 3 min read
Lilly Pulitzer CEO Michelle Kelly: Our ‘balanced marketing mix’ includes catalogs and commercials Apr 24, 2024 • 5 min read
Week in Review: Women’s basketball players are the new fashion icons Apr 19, 2024 • 1 min read
Personalization & Service
How Macy’s is using personalization to retain customers
Jan 19, 2024 • 4 min read
Under leadership of Bennett Fox-Glassman, Macy's svp of customer journey, the retailer is dedicating more resources to better understanding consumer behavior, in order to increase brand loyalty and ultimately drive sales.
Latest Stories
Could skin care be the next gold rush opportunity for tax-free FSA shopping? Jan 16, 2024 • 8 min read
Customized skin-care brand Proven expands business with new fragrance brand Mar 30, 2023 • 3 min read
Beauty & Wellness Briefing: Sephora dives into customized beauty with Proven Jan 17, 2023 • 5 min read
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14MayVirtual May 14, 2024Glossy+ Research’s Influencer Index of Top Brand Partners
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