Jackie Aina’s Forvr Mood launches with a self-care emphasis

After teaming on makeup collaborations with Anastasia Beverly Hills and Too Faced, beauty influencer Jackie Aina is branching out into fragrance and self-care with the launch of her first brand, Forvr Mood.


Sol de Janeiro's Heela Yang and Camila Pierotti on leading the way for premium body products

Before joining Sephora, Sol de Janeiro's premium body products had another retailer stumped. "They said, 'You know, we don't know what to do with you guys,' recalled Heela Yang, one of the company's three founders and its CEO, on the Glossy Beauty Podcast. The company's butt cream, foot cream and body hair lightener put them [...]


TikTok star Addison Rae’s Item Beauty joins Gen-Z influencer brand wave

Despite the weekend’s TikTok ban scare, mega-influencer Addison Rae’s new beauty brand Item Beauty is joining the rapidly growing group of TikTok influencer beauty brans. 


Legacy grooming brands refresh products as new competitors flood the market

As indie men’s grooming brands have cast their attention beyond disrupting shaving products, they are forcing heritage grooming brands to finally evolve their product portfolios. On Monday, Unilever-owned Axe body spray brand released two lighter scented products across deodorant and body spray using for the first time essential oils and formulated without aluminum, parabens or [...]


E.l.f. introduces new beauty brand with Alicia Keys

Following a positive fourth quarter that was slightly impacted by coronavirus, E.l.f. Beauty reported on Wednesday a net sales increase of 8%, to $64.5 million, and gross margin increase from 62% to 67% in its fiscal first-quarter 2021 results. The company also announced it is launching its first incubated beauty brand with Alicia Keys.