Fashion

LFW Briefing: Patrick McDowell is turning fashion’s next regulation into a storytelling tool

London Fashion Week Briefing: Patrick McDowell turned fashion’s next regulation into a storytelling tool

By Zofia Zwieglinska

Sep 21, 2025

In London, Patrick McDowell debuts digital product passports and ready-to-wear on the runway. Plus, Chopova Lowena scales subculture, and eBay pushes resale.

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