Some in the fashion world have begun to wonder if there’s a way to join in on the Black Friday bonanza without slashing prices, or at least without making discounts the main appeal. For those brands, new product drops are an increasingly good option.

Livestream shopping is a well-established business in China, worth more than $300 billion in less than a decade. But in the last year, more fashion brands are taking a chance on livestreaming as a new commerce channel. 

The House of LR&C’s growth trajectory, and the foundation Day has laid for the company’s future, are a case study in how to build a new kind of American fashion company. Conscious of the roadblocks that other multi-brand companies like Gap and Victoria’s Secret have faced, Day said the key...

The #christmaswishlist2021 hashtag on TikTok has been viewed more than 34 million times, #christmaslist2021 has 10 million views and #christmas2021 has more than 800 million views. A survey of some of the top posts under the hashtags shows a few common brands. Converse, Jordan, Lululemon, Ugg and Alo Yoga are...

With brick-and-mortar retail foot traffic slowly returning, brands across the fashion landscape are looking to open in new markets. In the last three months, several fashion brands have turned to one city, in particular, for retail expansion: Boston.

This week, the biggest news was Daniel Lee's abrupt departure from Bottega Veneta, three years after taking over as creative director and earning the brand wide acclaim. Also on the show: Dior's first menswear show in London since 2016, the future of London as a fashion hub, the big collaborations...

Singles' Day causes a frenzy every year. This year, brands like DVF, Mansur Gavriel and Supergoop are all investing heavily in China both as a revenue driver and as a testing ground for retail concepts that can be applied to the rest of the world.

At the end of  September, Apple rolled out a new update, iOS 15, that had long-term impacts on email marketing. With it, email marketers can no longer gauge who opens their emails. For recipients using the default Apple Mail app that's installed on every iOS device, every email they receive...

“Age is really nothing but a number. My clothes aren’t targeted to any specific age group, but to the woman who wants to feel confident and has no problem having all eyes on them.” –Tia Adeola