Poshmark opens its 120 million product listings to the Shazam of fashion Poshmark is expanding its resale inventory beyond its own app through a partnership with visual-shopping platform Silvr, as the marketplace looks to reach consumers at the moment fashion inspiration strikes.
Vaseline is turning 2008 beauty hacks into TikTok Shop sellouts After selling out its Vaseline Originals debut in Thailand, the Unilever-owned brand is expanding the limited-edition collection to Singapore and the Philippines in the coming days, where a limited number of its Face Primer product will be sold exclusively on TikTok Shop. Plans for a larger U.S. launch remain in...
Luxury Briefing: Inside LuisaViaRoma’s NYC store closure and investor-backed next chapter In this week's Luxury Briefing, Glossy looks into the latest chapter of the department store saga: the closing of LuisaViaRoma's New York store. Also, how luxury agencies are changing with AI, and news to know from Coperni, PMC and BHV Marais.
Aritzia is achieving double-digit e-commerce growth in new markets, amid sped-up US store expansion Together, Aritzia's recent store openings in new U.S. markets, including St. Louis, Birmingham, Fort Worth and New Orleans, have had a desired effect for the brand. According to Aritzia’s chief digital officer, Margot Johnson, opening a boutique in a new market like St. Louis produces a “strong and sustained lift”...
Luxury Briefing: Mytheresa is using AI to find future VIPs For this week’s Luxury Briefing, Glossy spoke with LuxExperience CEO Michael Kliger about how the company is using AI across Mytheresa, Net-a-Porter, Mr Porter and Yoox — and why the company’s biggest opportunity may not be automation, but instead knowing when to apply more human service.
Brands are turning to football nostalgia ahead of the World Cup As the 2026 World Cup arrives in North America, brands including Lotto, Ksubi, Nike and Adidas are using old kits, archive sneakers, national colors and fan dressing to tap into football nostalgia.
Luxury Briefing: Vêtir aims to bring luxury brands into the AI era In this week's Luxury Briefing, a look at recent AI-focused moves by Macy's and ways luxury brands are edging into AI styling to sell head-to-toe looks. Also, a check-in with Launchmetrics CEO Michael Jais on how LLMs are changing data tracking for fashion campaigns. Finally, executive moves at OTB, and...
Nest New York brings its fragrance-layering strategy to the UK Nest New York is expanding in the U.K. through Cult Beauty, Harrods, Selfridges and John Bell & Croyden, as fragrance layering becomes a bigger beauty opportunity.
Sephora is bringing prestige beauty shopping into Google’s AI ecosystem Sephora has long been known for its in-store beauty advisors, product discovery and loyalty-driven personalization. But as more consumers start their shopping journeys inside AI-powered platforms like ChatGPT and Claude, the retailer is moving to bring that same beauty expertise into new digital environments.