Why bridal retailers are jumping into AI shopping before the model is proven David’s Bridal and The Knot are testing different strategies for AI-driven commerce, as brands move to capture discovery and data inside chat despite uneven conversion performance.
For Mother’s Day, Kendra Scott invests in its largest influencer activation to date With 200-plus video assets and a creator-led strategy, Kendra Scott’s latest campaign reflects current marketing trends for jewelry brands and beyond.
At Coachella, festival fashion and brand activations get modern updates Ahead of Coachella 2026, festival fashion is fragmenting beyond the flower crown era, while brands like Gap rethink activations with more practical, on-site experiences.
Luxury Briefing: Luxury brands proceed with retail plans in the Middle East For this week’s Luxury Briefing, Glossy spoke to Trevor Hardy, CMO at Chanel-owned Orlebar Brown, about how the brand is strategically opening stores to reach affluent shoppers year-round. Also, an update on Saks, insights into Brunello Cucinelli's earnings, and new executive moves at Tiffany & Co. and Fear of God.
Cotopaxi taps FP Movement to bring its outdoor gear into everyday wardrobes Cotopaxi’s new capsule with FP Movement is the latest example of the outdoor brand using partnerships to reach a more fashion-conscious female consumer.
Origins’ and Saie’s new initiatives reflect a change in beauty’s approach to sustainability In 2025, political backlash against ESG policies pushed companies to scale back public commitments and invest more cautiously. Now, brands are changing their approach to sustainability, with some moving away from broad, global messaging toward more targeted, visible initiatives.
Macy’s reset: Bloomingdale’s momentum, beauty bets and the new department store model On this week’s episode of the Glossy Podcast, international reporter Zofia Zwieglinska is joined by senior beauty reporter Emily Jensen to unpack Macy’s latest earnings and what they signal for the future of department stores.
Luxury Briefing: Shanghai Fashion Week draws global attention again as China bounces back In this week's Luxury Briefing, I interview designer Susan Fang ahead of her Shanghai Fashion Week show, as local presenting brands focus on a variety of growth strategies. Also, an HSBC forecast for 2026 luxury growth; executive moves at Carven, Valentino and Kering; and news to know.
The ‘Love Story’ effect: Calvin Klein’s ’90s reset drives demand for PVH The "Love Story" effect is fueling Calvin Klein’s '90s resurgence, while Tommy Hilfiger taps football and F1 partnerships to drive engagement and sales.