On TikTok, the hashtag #widecalfboots has 41.6 million views. If you scroll through, you'll find creators talking about the struggle of finding a knee-high boot that fits and speaking to the brands that offer extended sizing — Torrid, Eloquii, Vince Camuto, and more. Many videos show success stories — "wide...

Unlike 2020, and to a certain extent 2021, 2022 has been a year of, well, wearing shoes. In 2020, new boots and loafers sat, soles unscuffed, as people's lives changed overnight and staying home for months at a time became standard. But this year, with more people commuting and traveling,...

For its holiday campaign, beauty brand Elf tapped two partners, one more likely than the other: The Weather Channel and popstar-TikTok sensation Meghan Trainor.

Lipovetsky launched Verie, primarily an accessories brand, in 2019. On Tuesday, she launched its replacement, the eponymous Valeria, an apparel brand. "It has more intention behind it," Lipovetsky said, of the difference between the two brands.

Comedian-chess champion-influencer Elsa Majimbo took some time to chat about her rise to social media stardom and fashion favorites, ranging from cozy pajamas to Valentino.

In November 2021, Anine Bing launched the Nico Bag, a $350 baguette style in a houndstooth fabric. It sold out within 24 hours and accumulated 4,500 new email sign-ups by those entering a waitlist to purchase when replenished.

With the new investment, Clark said the brand plans to focus on building its Sephora partnership by "meeting customers in real life and doing more activations." Continuing influencer relationships and leveraging social media and digital advertising are also priorities.

Unlike the generation of influencer hopefuls growing up today, Emily Schuman (553,000 Instagram followers) didn't know a career as an influencer was possible in 2008, when she started her blog Cupcakes & Cashmere at age 24. The term “influencer” didn't even exist at the time. Schuman became one of the...

Most of the brands I follow closely sell lipstick, skin care, sweaters or bags. But since its 2020 launch, I've been obsessed with the trajectory of one brand whose products cannot be worn and require refrigeration. I'm talking about Deux, the 'better for you' cookie dough brand that's become as...