This week, I checked in with brands at various stages of their TikTok Shop journey to glean learnings around the effective marketing, education and live-selling strategies, plus I explored the brand's top-selling brands right now. Additionally, Estée Lauder Companies announces the hunt for a new CEO alongside its 2024 FY...
Glossy spoke to executives behind top brands, retailers and incubators about the growing competitive advantage found within in-house content or creative studios. Reducing the turnaround of everyday asset needs, like product imagery or social media content, allows brands to move quicker and with fewer limitations, while a consistent setting allows...
Lindsay Dahl, the chief impact officer at Ritual traceable supplements, joins the Glossy Beauty Podcast to discuss the ins and outs of educating consumers about traceability and sustainability — which Ritual is known for — as well as the lessons she learned as BeautyCounter’s head of mission for seven years....
This week, I break down an influx of new industry data from Circana, Launchmetrics and Dash Hudson, which includes the categories and social media trends that led to 8% sales growth for prestige beauty in the first half of the year. Additionally, a new executive appointment to know at the...
Currently the No. 1 health and fitness app in the Apple App store, a growing number of Gen-Z and millennial shoppers use the Yuka product scanning app to quickly look up beauty and wellness products ingredient safety scores before purchasing. But industry insiders, including product safety advocates and cosmetic chemists,...
Nathalie Gerschtein, president of the consumer products division at L'Oréal North America, joins the Glossy Beauty Podcast to discuss her career growth and lessons learned, predictions for the future of the mass shopper, recent challenges and more.
This week, I explore how beauty brands are successfully leaning into the "brat girl summer" pop culture trend with slime-green product launches and social campaigns. Additionally, Blake Lively enters the hair-care industry with a debut at Target, and Chanel scouts a new beauty and fragrance executive.
This week, I report on the influx of new hot tool innovation on display at CosmoProf’s Las Vegas show last week, including infrared light, wire upgrades and the growing T-shaped dryer trend. Additionally, Estée Lauder Companies announces a new CFO and L’Oréal-backed biotech startup Debut launches a contract manufacturing business.
AI-powered in-store fragrance sampling, powder shampoo and a return to old-world beauty rituals top category innovation seen at CosmoProf’s Las Vegas show last week.