E.l.f. Beauty is lowering prices in response to unit sales decline, offloading Keys Soulcare brand In August, E.l.f. Beauty took a $1 price increase across all E.l.f. SKUs as a response to tariffs and inflation. Announced today, this caused unit sales to drop dramatically, and CEO Tarang Amin is now testing price cuts.
L’Oréal-owned Lancôme is leveraging longevity in prestige skin care under veteran exec Vania Lacascade Over the past three years, L'Oréal Group has been quietly assembling the perfect team, ingredient, product and marketing rollout for its next big skin-care category: longevity. Veteran exec and Lancôme global brand president Vania Lacascade joins the Glossy Beauty Podcast to share the strategy leading the conglomerate's next wave of...
Wellness Briefing: Fiji Airways’ new in-flight wellness program brings wearables, red light and wellness shots to travel Glossy sat down with Fiji Airways CEO Paul Scurrah to learn about the airline’s new on-board wellness offerings, including health shots and wearables, plus red light therapy in airport lounges. It’s part of the airline's new strategy to stand out among competitors.
The new rules of retail include buying into retail media networks The American retail landscape has changed thanks to the closure of thousands of drugstores, the consolidation of luxury department stores and the dramatic growth of the off-price channel. Juxtaposed with Gen Z’s growing preference toward in-store discovery, it has left many brand leaders unsure of the right retail strategy. The...
Can Google win the wellness data collection race with its new AI Health Coach? There’s a race underway to collect and analyze consumer health and wellness data — and Google just pulled ahead. On May 19, Google parent company Alphabet will begin a global rollout of its new AI-powered health coach in an effort to centralize a user’s health data collected through wearables, labs,...
Wellness Briefing: The rise of body composition scales as value-adds in gyms and resorts, plus news Body scanning technology, which measures fat, muscle, water and bone density, has become increasingly more commonplace as an entry-level way of measuring and tracking one’s health and fitness goals. Now, first movers in the growing category are reaping the benefits.
Glossy 101: How did BPC-157 become the wellness industry’s star peptide? If the rise of peptides in popular culture were a pro sports team, BPC-157 would be its star forward. Short for 'body protection compound 157', BPC-157 has become an internet phenomenon over the past two years thanks to a flood of positive reviews by movie stars, famous podcasters, fitness influencers...
Why TikTok’s comments section is driving the majority of first purchases right now TikTok Shop’s health and beauty sales are up 84% year-over-year with around one in 10 Americans having made a purchase through the social-meets-shopping app since its 2023 e-commerce launch, according to Nielsen IQ. To find out what’s working for beauty and wellness brands now, Glossy sat down with exec Donte...
Wellness Briefing: Ritual calls on consumers to pressure DC lawmakers towards supplement regulation reform, plus news For the Wellness Briefing, Glossy spoke to Ritual CEO Kat Schneider and chief impact officer Lindsay Dahl about the company’s new ‘We’re expecting’ campaign that calls on lawmakers and Ritual consumers to advocate for stricter regulation over heavy metal contamination and clinical testing claims within the growing supplement category.