In the latest Glossy+ Talk, CEO Julia Hunter spoke with Glossy about how she’s been navigating challenges around retail, e-commerce and customer acquisition, and what strategies have proven most successful for Jenni Kayne.
With more brands questioning past reliance on a single country like China for manufacturing, and a growing belief that shorter lead times and less inventory are the key to avoiding big losses during a crisis, a resurgence of American manufacturing is in demand.
Brands like Prabal Gurung, Madewell and Tibi are traditionally womenswear brands, but they've all launched menswear since 2018 and were part of the wave that was driving menswear’s growth. But now, many of those brands may find themselves pulling away from men’s altogether.
While formalwear, swimwear and workwear are all areas that have seen their use cases reduced due to coronavirus, rental is in the unfortunate position where much of its value is made obsolete by quarantine, social distancing and the cancellation of events.
The luxury industry was already undergoing massive change even before the coronavirus kicked in. The trends that were in place, like luxury brands experimenting with e-commerce and direct-to-consumer, have been accelerated to the point that many are shying away from traditional luxury stalwarts like department stores.
Fabletics is one of the rare fashion companies with a large physical footprint that’s managed to survive to this point without laying off or furloughing any of its retail employees. Instead, it quickly launched a restructuring and training program for its 700 store employees, which involved shifting them to other...
Common Threads, Amazon’s new platform with the CFDA for luxury designers to sell online, doesn’t address any of the issues that luxury brands have stated they have with selling on Amazon. In the past, brands have told Glossy that having their product lumped in with lots of other brands, having little...
Coronavirus-related issues at big department stores, including store closures, canceled orders and bankruptcies, along with issues that preceded coronavirus, have made brands question the ongoing importance of department stores to luxury fashion. Luxury has typically shied away from direct sales and e-commerce while boutiques and department stores have been the...
When U.K. brand Boden began working on its next lookbook, it was clear that getting models out to a studio for a photoshoot wouldn’t be possible. On the other hand, sending product to models, with fingers crossed that they'd shoot images worth featuring, was high-risk. Instead, Boden sought out model Julia...