It is not the typical path for designers to launch with skin care first. Typically, designers start with fragrance, then makeup and finally skin care, if at all. The challenge for designers, however, is that they are not known to be innovators in category.

Brands are increasingly looking to collaborations to reach new audiences, create buzz and drive immediate sales. Despite rumblings that the popular tactic will eventually result in consumer fatigue, the trend is set to continue throughout 2019.

On March 19, the platform announced the launch of a beta program allowing the customers of more than 20 beauty and fashion brands to shop, check out and manage orders within the app.

Glossy is looking for an experienced reporter to contribute to our daily coverage of the business side of fashion.

Late last year, the company posted an annual loss of $14 million. What's more, CEO Philip Green was embroiled in a sexual harassment scandal that caused the company to lose lucrative partnerships, including with Beyonce-owned brand Ivy Park, which Topshop helped launch. Topshop’s failure to sustain itself in the U.S....

Neiman Marcus' big investment in fashion reseller Fashionphile last month, along with a few other brand-reseller team-ups in recent months, shows that brands are more willing to work with resellers than they have been in the past. As predicted, the primary and secondary markets have begun to converge, but the relationship...

On the top floor of The RealReal’s Madison Avenue store, opened May 1 this year, senior valuations manager for jewelry Katie Ward has a 60x magnification lens that lets her spot the minuscule details of a sapphire ring. Those differences -- a small round spot that indicates the gem was...

Forget desk-to-dinner. Today’s brands are facilitating smooth transitions from the gym to work to work event to date, and everywhere in between. Modern consumers are busy, and wardrobe changes aren’t an option. The go-to solution is increasingly athleisure, and even brands that have long ignored the trend -- or the...

A wave of multi-brand retail spaces for direct-to-consumer brands have popped up over the last few years, from Bulletin to Neighborhood Goods, all aimed at helping young brands experiment with physical retail while keeping costs low. Neighborhood Goods positions itself as a DTC department store, and Bulletin as a space...

Beauty brands are evolving their communication strategies to prove to customers that they represent more than product.

On Monday, the British fashion retail giant Asos announced that its stock had crashed by an astonishing 40 percent. After a truly dismal November, fashion retailers across the U.K. have seen massive downturns and are turning to slashing prices as the only reliable way to get people to continue spending....

As alternative ownership models become increasingly popular in fashion, culminating in reports last week that The RealReal could be closing in on a $1 billion valuation, an interesting strategy has developed from frontrunners in this area including The RealReal and Rent the Runway: personalized emails breaking down the individual customer's impact (on...