Wellness Briefing: How wellness brands are showing up at Coachella 2026 this weekend, plus news For the Wellness Briefing, Glossy rounded up the wellness activations planned for the Coachella Valley Music & Arts Festival, kicking off this weekend in Southern California. This includes activations or sponsorships from Kenvue-owned Neutrogena, P&G-owned Always and Secret, Medicube, Wizard Wellness, Lifeway Foods, and more brands.
Why AI-powered wellness chatbots will be ‘table stakes’ for supplement brands, with Thorne CSO Dr. Nathan Price Thorne CSO Dr. Nathan Price joined The Glossy Beauty Podcast to break down the strategy, implementation and future of generative AI wellness chatbots – and why they’ll soon be table stakes for every supplement brand.
Wellness Briefing: Service-based businesses are attracting new customers through wellness offerings, plus news For the Wellness Briefing, Glossy checked in with Jeff Bladt, svp of pricing and marketplace at Playlist, parent company to ClassPass, MindBody and Booker, to learn how fitness studios and gyms are attracting new customers through wellness offerings. Additionally, food giant Danone acquires Huel protein for $1.15 billion, India-based wearable...
Julie Cartwright on Pvolve’s prolific partnership strategy with beauty, wellness and fashion brands Since its launch in 2017, fitness brand Pvolve has partnered with dozens of companies including beauty brands like Tower28 and Lolavie; supplement makers Armra, Nutrafol and Tally Health; apparel brands like Lululemon and Beyond Yoga; F&B companies including Erewhon and Smart Water; global giants like Amex and Amazon; plus Weight...
Wellness Briefing: The wellness patch brands leading the category’s explosive growth, plus news For the Wellness Briefing, Glossy checked in with Alyssa Williams Atkinson, category insights manager at Spate market research, to unpack the stunning online growth of the wellness patches marketplace. This includes a 2,700% year-over-year increase in the popularity of NAD+ patches, a 1,700% spike in GLP-1 patches, 307% growth for...
Remedy Place launches a ‘smart NAD injection pen’ — and ‘smart peptide pens’ could be next Glossy sat down with Remedy Place founder Dr. Jonathan Leary to learn about the bi-coastal wellness club’s first NAD "smart injection pen" launch. A partnership with U.K.-based NADclinic, the new pens allow users to order online and inject the popular coenzyme several times per week over the course of a...
Inside Sephoria’s return to Los Angeles this weekend Sephoria, Sephora’s large-scale consumer event that launched in 2018, opened in Los Angeles on Friday for two days of ticketed, immersive activations from more than 65 brands for around 8,000 consumers. Glossy sat down with Sephora CMO Zena Arnold at the event on Friday to learn about the goals, challenges...
Wellness Briefing: How top UK wellness brand Ancient + Brave is cracking the U.S. market one city at a time, plus news This week, I checked in with U.K. wellness leader Ancient + Brave for takeaways from its official U.S. launch, which included a multi-week pop-up in Los Angeles, influencer partnerships, OOH advertising and more. I sat down with Hannah Rowe, head of U.S. marketing, to unpack the wins, lessons and takeaways...
Are beauty trade shows still worth it for brands in 2026? What role do beauty trade shows play in modern business models? Glossy sat down with business leaders from established, heritage and emerging brands, including Dossier, Manic Panic and Santu Beauty, to unpack the risks and rewards of showing at trade shows like Cosmoprof North America in 2026.