How intimates brands are trying to succeed where Victoria’s Secret’s inclusive rebranding isn’t Victoria’s Secret faced layoffs in mid-July that sent its stock prices tumbling. While Victoria’s Secret is still the No. 1 women’s underwear brand, in terms of market share, there’s undoubtedly much more room for competitors like Aerie, ThirdLove, Skims, Parade, Lively and more. Those brands are looking at the missteps...
Glossy Research: Brands are looking to air shipping as a supply chain solution In a survey of 46 brand executives, nearly two-thirds (63%) of respondents said they're investing in new technologies and capabilities that will help them combat supply chain delays. These investments include opening new factories, bringing manufacturing closer to their end shoppers and branching out into new types of shipping.
Weekend Briefing: A new Victoria’s Secret doc focuses on the past as the brand looks ahead Last week, fashion prices continued to rise; Dior and Valentino began, and then quickly resolved, a retail spat; Prime Day put up big livestreaming numbers; Miami Swim Week kicked off; and a documentary dubbed "Victoria's Secret: Angels and Demons" hit Hulu, just as the brand is pushing a new, more...
Week in Review: Sonia Syngal out at Gap, Dior v. Valentino, brands charging for returns This week, Gap CEO Sonia Syngal abruptly stepped down on Monday, signaling further troubles within the American apparel giant. Elsewhere, Dior demanded compensation from Valentino for lost foot traffic, only to retract the demand later in the week. Finally, brands are starting to charge customers for returns.
DTC menswear brand Goodlife is taking a page from the CPG playbook Goodlife, a men’s fashion brand that launched in 2012, is a case study in making a limited range of products work to the brand's advantage. The bread-and-butter of Goodlife’s assortment is its T-shirts, of which just three styles make up more than 70% of its inventory and sales.
New regulations may soon clear up NFTs’ legal gray areas On July 8, senators Thom Tillis of North Carolina and Patrick Leahy of Vermont sent a joint letter to the U.S. Patent and Trademark Office asking the agency to conduct a study on the usage and legal rights of NFTs to help guide policy on the matter.
Weekend Briefing: How the fashion industry is prepping for the worst Last week, Glossy wrapped up a series of stories on the growing threat of a recession. Elsewhere, competition among fashion brands in China is growing, and Hermès is opening its first New York City store outside of Manhattan.
Week in Review: Brands leave China, Klarna’s valuation dips, fashion goes to the Hamptons On this week's episode, brands are pulling out of China after facing increased competition from local brands and retailers, Klarna's valuation is reportedly dropping from $45 billion to as low as $6 billion, and fashion brands are launching Hamptons activations as the summer kicks off.
FutureStitch hopes to revive American manufacturing Apparel manufacturing in the U.S. has paled in comparison to China, Vietnam and Cambodia. It’s often cheaper and easier to get a garment made in China than to create the same garment in the U.S. But even with the disparity in costs, recent changes in the economy and the global...