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Ten seats left: Attend the Glossy Beauty & Wellness Summit Nov. 3-5 in Newport Beach

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Ten seats left: Attend the Glossy Beauty & Wellness Summit Nov. 3-5 in Newport Beach

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Beauty
How Bubble and Olaplex are leveraging Glamsquad to bolster product launches
By Sara Spruch-Feiner
Oct 21, 2025

In two weeks, Bubble will launch its latest product, on its e-commerce site. But before that, it's trying something new: It's offering the product as a free add-on to Glamsquad's in-home makeup service. The service is dubbed "Bubble Skin Prep."

Member Exclusive
Fashion Briefing: Good American revisits Dolly Parton collab as fashion’s interest in westernwear grows

Good American co-founder Emma Grede says the partnership with Dolly Parton isn’t just about her star power, though that helps. It’s also about embracing Americana heritage and style, which have gained popularity in fashion,…

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