Partner Resources

How brands are using AI to optimize shopping ads for natural customer language

Dec 11, 2024

While search ads account for a large percentage of marketing budgets, organic search traffic is anticipated to decrease 50% by 2028 because of AI. By ensuring advertising is set up to maximize the most effective search ads — shopping ads — fashion and beauty brands can capitalize on micro-trends, micro-occasions and more to drive incremental […]

Podcasts See More

The Glossy Beauty Podcast
Fazit’s founders on how Taylor Swift and her glitter freckles changed their business
Dec 12, 2024
The Glossy Fashion Podcast
Same founders Shea Marie and Ryan Horne on building a booming ‘influencer brand’
Dec 11, 2024
Fashion
Week in Review: Nike shuts down RTFKT, London bans exotic skins, Black Friday results
Dec 6, 2024

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Events See more

1
Jun

June 2025
Glossy E-Commerce Summit
At Glossy’s E-Commerce Summit, leaders from influential brands and retailers will break down how they’re winning customers, driving sales and rethinking the “omnichannel” concept.