In July 2023, Wild unveiled California Naturals, a clean hair-care brand that launched direct-to-consumer and with exclusive distribution at Target. Compared to her previous hair-care brand, Playa, she's taking a different approach to hair care.
Being Frenshe has had its fair share of TikTok virality due to the success of its hero products, the Body Serum Sticks, which have magnesium on the ingredient list. And in June, the brand won two Self Healthy Beauty Awards for its body lotion and body oil. Tisdale credits Being...
The increase in Valentine's Day spending can be attributed to a number of reasons, including shoppers buying gifts for more than just their romantic partners. Social media and strategic brand marketing have also been factors. On TikTok, the hashtag #valentinesdaygift has 2.7 billion views, while #valentinesdaygiftsforhim has 92.7 million views...
For this week’s body-care conversation, Glossy sat down with Katie Sturino (@katiesturino; 806,000 Instagram followers), body acceptance influencer, author of "Body Talk" and founder of 7-year-old clean body-care brand Megababe. On Wednesday, Megababe announced the launch of its latest product, Bidet Bar, a dermatologist-approved cleansing bar for areas under the belt. According to...
This year, many have taken to social platforms like TikTok to reveal what they're prioritizing for the year. But according to Larry Milstein, co-founder of creative communications agency PRZM, these "lists" look a bit different than in years past.
Before the term "clean beauty" was coined, brands were making notable strides in the space. One of those was Pacficia Beauty, a 100% vegan and cruelty-free beauty brand founded in 1996 by Brooke Harvey-Taylor and her then-partner-now-husband Billy Taylor.
Since taking over the reins of Australian skin-care brand Aesop in 2003, CEO Michael O’Keeffe has been on a mission to grow the brand from an indie, salon-driven company to a luxury skin-care giant. Twenty years in, Aesop is on the growth path O’Keeffe had always envisioned for the company....
With the new year right around the corner, Team Glossy has placed bets on whether this year's most viral trends will maintain relevancy and, if not, what will replace them in 2024.
Claire's is using a unique approach to remain connected to customers. In November, Claire's announced a partnership with content platform Sony Pictures Television – Kids, in an effort to build on its intellectual property initiative centered on its younger audience. And in December, Claire's built on that content initiative through...