Shoptalk

How Boll & Branch is integrating an OpenClaw-based AI agent in every part of its business

At Shoptalk Spring, Boll & Branch chief commercial officer Katia Unlu spoke to Glossy about Tess, the in-house AI agent that has become an increasingly big part of the company's operations.

Apr 6, 2026

Shoptalk
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Shoptalk
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Shoptalk
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Shoptalk
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Shoptalk
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Shoptalk
Reddit’s new shopping ads are a play for beauty brands’ business
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Shoptalk
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Shoptalk
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Shoptalk
Why Gen Z is spending (a lot of) time in Coach stores
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