DIBS Beauty's less intimidating and more inclusive approach to beauty made it one of the fastest-growing brands in 2022, according to research firm Spate. Thanks in part to the virality of the brand's hero product, Status Stick, average monthly searches for the brand grew to 2,470 in 2022.
"We noticed this emerging trend of self-presentation awareness. We were within that crowd, and while we had no fashion or apparel background, we loved the idea of a challenge," Jenkins said on the latest episode of The Glossy Podcast.
This month, celebrate Black History Month and some of the trailblazers currently revolutionizing fashion by supporting their businesses.
In the last few years, Black representation in the beauty industry has been steadily increasing. Mega-retailers, including Sephora and Ulta, have launched accelerator programs that are primarily committed to promoting and funding innovative BIPOC beauty brands.
To date, Ourself has received $30 million in funding for its groundbreaking biotech alternative to clinical products that you can apply in the comfort of your home.
When Natasha Oakley and her best friend, Devin Brugman, created their blog, A Bikini a Day, in 2012, they had no idea their passion project would eventually turn into a multimillion-dollar global brand called Monday Swimwear.
There are many ways you can make a lasting impression during NFYW, but one of the easiest ways is through your accessories.
To date, the hashtag #dupes has over 1.5 billion views on TikTok. And with inflation and the current economic uncertainty, there's no sign of the trend slowing down.
Though Frances Valentine initially began selling apparel as an homage to co-founder Kate Spade, apparel has become its No. 1 product category. Now, the brand has its sights set on expansion, with a recent foray into home decor and beauty.