Sara Spruch-Feiner is a lifelong New Yorker and writer. She is a Senior Reporter at Glossy, where she spearheads Glossy Pop, a vertical about the intersection of beauty, fashion, and culture. She also writes the Glossy Pop Newsletter, which goes out on Fridays. She has contributed to publications including New York Magazine, The Zoe Report, Byrdie, Women’s Health, Coveteur, Shape—and many more. She is a graduate of Kenyon College where she earned her B.A. in English Literature (with a double minor in Women’s Studies and Art History) and a 2009 recipient of the New York Women in Communications, Inc. scholarship. She is equally passionate about women’s rights, really great serums, television, and the power of writing about them all.
Sara Spruch-Feiner is a lifelong New Yorker and writer. She is a Senior Reporter at Glossy, where she spearheads Glossy Pop, a vertical about the intersection of beauty, fashion, and culture. She also writes the Glossy Pop Newsletter, which goes out on Fridays. She has contributed to publications including New York Magazine, The Zoe Report, Byrdie, Women’s Health, Coveteur, Shape—and many more. She is a graduate of Kenyon College where she earned her B.A. in English Literature (with a double minor in Women’s Studies and Art History) and a 2009 recipient of the New York Women in Communications, Inc. scholarship. She is equally passionate about women’s rights, really great serums, television, and the power of writing about them all.
Summer Fridays’ Marianna Hewitt and Lauren Ireland on entering the retinol category Rather than focus on traditional beauty influencers, the brand has tapped six dermatologists to not only create TikTok and Instagram content around the new product, but also answer followers' questions around retinol and help demystify the ingredient.
Glossy Pop Newsletter: MAC Cosmetics wins with ‘Wednesday’ lip combo Shortly after its November 23 premiere, Netflix's "Wednesday" had become a cultural phenomenon.
11 beauty products that went viral on TikTok in 2022 In 2022, TikTokers with and without large followings proved they could impact the sales of beauty products in remarkable ways, driving products new and old to sell out overnight, and racking up substantial waitlist numbers for brands.
5 defining beauty industry moments of 2022 It was a busy as ever year for the beauty and wellness industry, and these five moments defined its evolution. They include Glossier's wholesale expansion and Kim Kardashian's launch of SKKN by Kim. Find out why they mattered.
Glossy Pop Newsletter: In 2023, expect a body-care boom I don't know if it's factually correct that the face makes up just 10% of our skin, but I've often heard body care referred to as "taking care of the other 90%." The category has been steadily growing for the past couple years and is set to explode in 2023.
How size-inclusive boot brand DuoBoots leveraged TikTok influencers to relaunch On TikTok, the hashtag #widecalfboots has 41.6 million views. If you scroll through, you'll find creators talking about the struggle of finding a knee-high boot that fits and speaking to the brands that offer extended sizing — Torrid, Eloquii, Vince Camuto, and more. Many videos show success stories — "wide...
Glossy Pop Newsletter: These 6 shoes dominated 2022 Unlike 2020, and to a certain extent 2021, 2022 has been a year of, well, wearing shoes. In 2020, new boots and loafers sat, soles unscuffed, as people's lives changed overnight and staying home for months at a time became standard. But this year, with more people commuting and traveling,...
Elf teams with The Weather Channel and Meghan Trainor for ‘Glow Storm’ holiday campaign For its holiday campaign, beauty brand Elf tapped two partners, one more likely than the other: The Weather Channel and popstar-TikTok sensation Meghan Trainor.
TikToker Valeria Lipovetsky launches clothing brand with emphasis on personal style Lipovetsky launched Verie, primarily an accessories brand, in 2019. On Tuesday, she launched its replacement, the eponymous Valeria, an apparel brand. "It has more intention behind it," Lipovetsky said, of the difference between the two brands.