While the rest of the industry has been trigger-happy with collabs, Zara had only one collaboration with a major brand in 2020, releasing a pair of sneakers with Playstation in July. But in the last three weeks, it's rolled out collaborations with Korean streetwear label Ader Error, biotech company LanzaTech and...
In the last two weeks alone, a number of brands have opened permanent stores or pop-ups there, drawn by Aspen’s wealthy residents and visitors. Kith opened its Christmas-themed Kithmas pop-up in Aspen on December 6, which will run through the holidays. The Los Angeles brand Madhappy is running an Aspen...
This week, Nike acquired digital fashion company RTFKT and Chanel hired a new CEO, fashion outsider Leena Nair. Also, Shein hired a new head of sustainability, in an effort to turn its image around, and Inditex shared how it's preparing for new leadership.
The SoftBank Vision Fund, which is behind all the listed investments, is the largest technology venture capital fund in the world. Jett said it’s no coincidence that apparel brands and companies have been common SoftBank investments over the last year. Fashion is undergoing a lot of changes, and the Vision...
Particularly in the last five years, that role has become much more amorphous. Creative directors are expected to shape a brand’s entire presence, including the look and feel of fashion shows and marketing. For those who are also brand founders, the role ensures control over big business decisions. Meanwhile, for...
The vast majority of size-inclusive efforts have focused exclusively on women’s fashion. Universal Standard only makes clothes for women and Old Navy’s sweeping Bodequality campaign only affects its women’s clothes. Men’s fashion, comparatively, is far behind in terms of size inclusivity.
An increase in returns means an increase in new strategies for dealing with them. Brands and retailers are trying everything, from implementing new programs to prevent returns before the purchase to finding new ways to process returns after the fact.
This week, senior fashion reporter Danny Parisi and editor-in-chief Jill Manoff discuss Ralph Lauren's metaverse ambitions, timed with a new Roblox activation, Pete Davidson's partnership with Calvin Klein and Chanel's Advent calendar controversy.
The brand’s most recent collaboration is with American luxury brand Halston. On Tuesday, the brands launched a collection of 12 pieces ranging in price from $150-$1,600. It marks the first time Halston has ever made jewelry. Aurate co-founder Sophie Kahn said Halston approached her and co-founder Bouchra Ezzahraoui to help...