Week in Review: Thom Browne’s spring show, Simon Property’s Kohl’s plans, Victoria Beckham’s shapewear bid On this week's episode, Thom Browne's spring show at the Javits Center is representative of brands going outside the traditional fashion calendar, formats and venues; Simon Property Group reportedly makes a bid to buy Kohl's two years after it bought its rival JCPenney; and Victoria Beckham is launching a shapewear...
‘It’s become the platform du jour’: How fashion brands are tackling Discord Discord, a 7-year-old social platform built around text and voice chat “servers,” is most popular among the gaming and tech crowds. But as fashion drifts toward both of those worlds, Discord is increasingly becoming a great home for both brand-run communities and organically-organized communities to discuss fashion, especially when it...
From Paris to the Javits Center: Thom Browne is shaking up its fashion show playbook Invites for Thom Browne’s fall 2022 show were sent out this week for the event on April 29, listing the location as 445 11th Avenue in Manhattan. New Yorkers might recognize that address as the Javits Center, a massive conference center on Manhattan’s West Side that’s better known for hosting...
‘We need concrete actions’: Ukrainian designers speak out on the challenge of relocating The complicated process of relocation that Ukrainian designers are now dealing with speaks to the resilience of Ukrainian fashion. It also spotlights what Ukraine’s fashion industry truly needs from its international counterparts: material help and not just sympathetic Instagram posts.
Weekend Briefing: Old Navy’s sudden executive departure isn’t a good sign It came as a shock this week, on April 21, when Old Navy abruptly announced the departure of its CEO Nancy Green, who had held the title since 2019. The announcement was terse and offered little in the way of explanation.
How new brands are reconciling the contradiction of ‘body-positive shapewear’ There’s also been a shift in how shapewear brands are presenting themselves. Traditionally, shapewear has been about altering the body to appear thinner, smoother and sucked in. Spanx, for example, still offers a collection of "Skinny Britches.” But many of the new shapewear brands are associating themselves with the body-positive...
Gen-Z Playbook: How Canada Goose is using TikTok, influencers and sustainability to acquire young shoppers Canada Goose, the Canadian brand known for its thick winter coats, has had significant success with Gen Z, thanks to changing controversial materials it uses and revamping its social strategy over the course of 2021. A quarter of the brand's online sales now come from Gen Z. What's more, out...
What does Shein’s $100 billion valuation mean for the future of fast fashion? Industry analysts have said the growing demand for sustainable brands means fast fashion’s business model soon won't be viable. Fast fashion companies that have seen sales declines -- like H&M and Boohoo, the latter of which hit a five-year low in 2021 -- have suggested there may be some truth...
How do non-luxury brands become luxury-by-association? For many years, “luxury” has been synonymous with “expensive.” But increasingly, on the real and virtual shelves of luxury retailers and in the coverage of luxury-focused publications, the meaning is expanding to include brands at diverse price points and categories.