While Snapchat has had its ups and downs over the past few years, it's seeing a comeback. With Gen Z furiously sending Snaps during the coronavirus shutdown, beauty brands have been turning to ad opportunities on the platform's curated content.

The curler, called Unbound Cordless Auto Curler, will be followed up by the launch of a 2-in-1 styler and a straightener by December. Conair is trying to appeal to younger consumers by underscoring that its latest products are time-saving and travel-friendly.

As AI, AR and VR have made beauty and technology increasingly interlaced, CES has become a destination for beauty companies to show off their latest tech advancements. However, does the beauty tech featured actually make sense for the end customer?

Though the beauty and wellness industries have been flooded with founders from left field, a subset of merchandisers and product developers are hoping to make their mark. Arguably, these executives have seen what is about to be the next big trend in retail and are ready to pounce.

2020 Future Leader Awards, which recognize the next generation of leaders across media and marketing, fashion, beauty and retail, go to Mike Jeong of PepsiCo, Gwendolyn Rahn of PopSugar and Hana Kajimura of Allbirds.

Harry’s received feedback from over 3,000 men through face-to-face research, in-store shop-along interviews, in-office concept testing and at-home product trials for its hair care line that launched in June.

After years of pushing into wholesale, millennial-friendly DTC beauty startups are seeing a surge in their own channels during the pandemic.

Most adults have probably never heard of Loren Gray. But plenty of teens know all about the TikTok celebrity with 38.4 million followers. What exactly makes a creator like Gray soar in popularity is somewhat of a mystery, but those who “understand trends and become early adopters are more likely...

Since pop-ups have emerged as an experiential retail concept, they have evolved to inform permanent store plans and product development, and are used as a general marketing lever. As such, the forced closure or postponement of these strategic outlets is having a large-scale impact.

As companies across all industries are faced with the systemic racism ingrained in their cultures, changing retail assortments, proposing more diverse hiring practices, and hiring influencers who are Black or persons of color only begin to scratch the surface, in terms of solving this much bigger problem. Simply put, more...

On Tuesday, Sephora announced its largest North American store expansion in its 20-plus-year history, opening 100 new locations over the course of 2020 in second-tier markets like Charlotte, North Carolina; Nashville, Tennessee and San Jose, California. Beyond providing a wider geographic footprint, Sephora's new stores are smaller in format, at...

Over the last five years, supplement companies have gravitated to the beauty category, bridging a gap between wellness and beauty products. Today, skin care-brands like One Ocean Beauty and Murad offer ingestibles, while supplement brands like Olly and Centrum offer beauty-focused vitamins.