Glossier fans have hit the jackpot at TJ Maxx and other discount retailers.

While millennials have long favored dainty gold chains, rings and earrings, the era of minimalist gold is now giving way to silver and all things bling. 

Too Faced is marking the 10th anniversary of its most popular product, Better Than Sex mascara, by running an ad campaign. And, for the first time, it's also adding a color to the franchise, dubbed Chocolate.

On Friday at 11 p.m. EST, Lawless Beauty will make its TV shopping debut, about seven days after the brand's makeup products were first listed on QVC.com. This is Lawless Beauty's first foray into live shopping.

When it comes to Amazon, many beauty brands have reservations about selling on the Marketplace or the platform’s regular retail side. However, if a brand is not on Amazon, its competitors will claim market share. To compete, brands must have a strong omnichannel strategy that prioritizes Amazon. The customer journey...

Over the past two years, premiumization has touched nearly all aspects of beauty and personal, from toothpaste to bar soap. For the most part, the trend has been led by indie brands including Nécessaire and Henry Rose with their nimbler ability to adapt to trends. But a new premium collection of...

The beauty industry is on a pathway toward revamping the home. Brands are re-engineering practical but overlooked household devices such as air filters, mini-fridges and humidifiers with a beauty overlay.

The Accelerators: The leaders fueling established companies’ catapulted growth Nili LotanFounder, CEO and designer For Nili Lotan, who’s owned and operated her namesake luxury fashion brand for nearly 20 years, 2022 was “a year of growth.” “Despite everything going on in the world, I’m proud that we’ve continued to go...

Ten years ago, despite a lack of fashion experience, Janessa Leoné launched her namesake fashion brand best known for “cool girl” hats. In the years since, after admittedly leaning heavily on Google to learn the ins and outs of running a fashion business, she’s grown the brand sustainably and without...

Last week, I paid a visit to the Allure store in NYC. It was a day after the store’s official opening, for which a number of influencers had been invited, and a week after the “soft launch,” when most press announcements for the store went live.

On June 8, Glossier launches its newest product, the No. 1 eye pencil, with YouTube's first-ever Shoppable Shorts Challenge. Shoppable Shorts is a new shopping feature within YouTube Shorts that is also debuting on June 8. It allows viewers the opportunity to purchase products displayed in videos.

Paris Fashion Week, which officially kicked off on Monday, has been a whirlwind of “moments” built on star power. They’ve included runway appearances, surprise collaborations and store openings. In addition, the formats of some shows have been updated with social shares and followers in mind, proving influencers’ expanding power.