H&M-owned Cos looks to wholesale and NYFW to gain awareness in the states As London-based fashion brand Cos announced it is pulling the trigger on wholesale, the move signals the greater need for mono brands to move past their owned channels to increase their customer base and brand awareness.
Personal shopping services are thriving, as access to luxury items ‘used to be easier’ Personal shopper Jennifer Nisan began sourcing items for a small client base in NYC a year before the pandemic. Two and a half years later, she has a global client base, with 40% in the U.S., 20% in the U.K., and others in Dubai, Qatar and Israel.
How fashion brands are getting reforestation projects right With the growing number of wildfires, droughts and failed reforestation efforts around the world, fashion brands are paying closer attention to their own involvement in reforestation projects. Fashion brands Cariuma and Tentree are partnering with local communities to help mitigate and plan for related risks.
The future of investing includes Birkins, Rolexes and JLo’s jungle dress Alternative assets have become a growing area for those looking to combine their love for their favorite brands or products with a steady rate of growth. Classic assets like Hermès Birkins and Rolexes have long been popular investment buys. As sneaker prices go down, other alternative assets and also fractional...
Is it too late for brands to get into NFTs? Experts and designers across fashion, including namesake brand founders Rebecca Minkoff and Charlie Cohen, are saying it's just the beginning for the web3 landscape. For them, now is the time to focus on investing, hiring, building the product and understanding the community.
Stadium Goods on how to launch a web3 brand event Neha Dayal, director of innovation strategy at Stadium Goods, discusses the strategy behind the company's recent web3-focused event, including what worked and what learnings it provided that other brands should consider.
The Weekend Briefing: Luxury brands are still investing in web3 In this weekend’s edition, we take a look at all the web3 moves that were made by brands including Tiffany & Co., Gucci and MHRS. We also spotlight Addison Rae’s deleted Adidas x Prayer campaign and ThredUp's new CMO hire. On the beauty side, Ulta Beauty entered the VC space,...
The North Face is leading the refurbished product proposition Leveraging new partnerships with a waterless cleaning service and resale e-commerce platform, The North Face is striving to increase annual sales through its Renewed resale program by a double-digit percentage. The North Face has grown its annual revenue 21% since 2020, to $3.26 billion.
Creating a fashion brand for the web3 customer A metaverse-integrated brand with tech consumers in mind has just come to market.