With Richemont deal, Farfetch further establishes luxury e-commerce dominance Farfetch gets to snap up Net-a-Porter, one of its only real competitors in the online luxury e-commerce space. Furthermore, Farfetch’s e-commerce technology will power Richemont brands’ online stores as part of the deal, further cementing Farfetch’s dominance in luxury e-commerce.
Fashion touts the benefits of seaweed fabric, but science doesn’t back it up Lululemon continues to carry the fabric, which it calls VitaSea, though all mention of the supposed medicinal benefits is gone from its marketing and website. But other companies that use the fabric, including its creator SeaCell, continue to explicitly or implicitly tout the medicinal benefits of the fabric despite a...
How Madewell is navigating TikTok, Instagram and YouTube CMO Derek Yarbrough said one of the key aspects of his marketing strategy for the brand is to cater campaigns to individual platforms to play into their strengths.
For Days is sharing its take-back program with Bombas It’s been a successful tool for For Days to help divert clothing from ending up in landfills and has turned into a profitable revenue driver on its own.
Weekend Briefing: Activewear is still going strong Life has returned to a pre-pandemic normal, more or less, in the last few months. At the same time, there's been a question around whether the activewear boom of 2020 can continue. Recent signs indicate the category is still growing but becoming all the more competitive. Read on to see...
Week in Review: Executive reshuffle, the state of resale and Outdoor Voice’s possible acquisition This week, the hosts discuss the executives that have recently left brands, including leaders at Asos, Eileen Fisher and Lively. They also break down the state of resale and the unique challenges resale platforms face in light of inflation, and the possibility that Outdoor Voices may be acquired or seek...
Authentic Brands Group elevates portfolio with Ted Baker acquisition Its most recent acquisition of the British brand Ted Baker, announced on Tuesday morning, represents ABG’s efforts to elevate its offering. While ABG’s portfolio is strong with mass-market and affordable brands, its upper price range has been more limited.
Allbirds and Warby Parker’s losses are widening— here’s how they plan to recover Warby Parker and Allbirds, both with earnings calls last week, revealed layoffs, declining revenues and rising costs, showing the vulnerability that the DTC model holds in these times. But at the same time, both brands also laid out plans for weathering this storm.
How ‘The Bear’ created the best fictional menswear icon in a decade In Carmy, the designers created a character whose style is practical yet stylish, high-quality yet affordable. In other words, exactly the kind of aesthetic that dominates menswear right now.