Research Briefing: Can Ulta’s newly appointed CEO drive sales growth like her predecessors? In this edition of the Glossy+ Research Briefing, we analyze how Ulta Beauty has evolved its business strategies under the leadership of its past two CEOs to understand the role its newly appointed CEO, Kecia Steelman, will have to fill.
Research Briefing: What’s going on with TikTok In this edition of the Glossy+ Research Briefing, we share a timeline of the TikTok app, from its founding in 2012 to what may come next for the app as it faces a possible ban in the U.S.
Research Briefing: Macy’s and Zara lose customers to competitors at different price points In this edition of the Glossy+ Research Briefing, we analyze this week’s third-quarter earnings results from Macy’s and Zara, along with what the retailers are saying caused their weak performances.
Research Briefing: Brands celebrate strong Black Friday and Cyber Week sales In this edition of the Glossy+ Research Briefing, we look into Black Friday and Cyber Week sales results compared to last year and the moderate retailer discounting that attracted an influx of shoppers.
Research Briefing: Target’s quarterly sales fall short, as Walmart and TJX Cos. thrive In this edition of the Glossy+ Research Briefing, we analyze quarterly financial results from retail giants TJX Companies, Walmart and Target.
Research Briefing: Is TikTok Shop worth the work? In this edition of the Glossy+ Research Briefing, we share insights from a recent conversation with the editors-in-chief of Glossy and Modern Retail, Jill Manoff and Cale Weissman, about the role TikTok Shop is playing in marketers’ holiday plans. And we highlight brand executives’ comments from this week’s Glossy Beauty...
Glossy+ Research: Deloitte and Wrangler on 2024’s go-to holiday marketing strategies Just ahead of the holiday shopping season, Glossy+ Research sat down with marketers at top brands and retailers to see how they're preparing for the upcoming season. Here’s what executives at Tanger, Bespoke Post, and Wrangler had to say about their sales plans.
Research Briefing: Startups gain much-needed brand exposure at large ticketed events In this edition of the Glossy+ Research Briefing, we share insights from our recent report on the field marketing tactics startup brands are employing at large ticketed events to expand a brand’s retail footprint and recognition.
Glossy+ Research: Field marketing tactics are bringing much-needed exposure to young startup brands Here’s a look at how digital startups like electrolyte drink mix brand Liquid I.V., energy drink brand Lucky Energy and olive oil brand Graza are building up brand love with IRL event activations to better position themselves for retail expansion.