Research Briefing: Meta continues to lead the digital ad market In this edition of the Glossy+ Research Briefing, we analyze Meta’s second-quarter earnings release and highlight new findings about marketers’ use of Meta, as seen in Glossy+ Research’s CMO Strategies series on social media usage and metrics.
Research Briefing: New brick-and-mortar shops open in Paris for the Summer Olympics In this edition of the Glossy+ Research Briefing, we highlight several new store openings taking place in Paris, just in time for the Summer Olympics.
Research Briefing: Reported earnings for LVMH and Kering indicate troubled waters for luxury markets In this edition of the Glossy+ Research Briefing, we analyze half-year financial results from luxury groups LVMH and Kering.
Research Briefing: Display ads on sites like Amazon drive brand awareness and customer engagement In this edition of the Glossy+ Research Briefing, we look at sponsored display ads on Amazon during its annual Prime Day sale, as well as findings from our newest installment of Glossy’s CMO Strategies series on display advertising.
CMO Strategies: A guide to display ads — benefits, obstacles and trends The third installment of Glossy's 2024 CMO Strategies series examines current investment into display advertising, as well as the business strategies and challenges that have developed for these online banner ads.
Research Briefing: Saks-Neiman deal set to usher in new era of department store shopping In this edition of the Glossy+ Research Briefing, we review how Saks Fifth Avenue’s impending $2.65 billion acquisition of rival Neiman Marcus, with added technology expertise and data from Amazon and Salesforce, may affect Saks’ new retail media platform.
Research Briefing: Vogue FLOTUS covers during election years prompt more searches In this edition of the Glossy+ Research Briefing, we analyze Google Trends data of searches for FLOTUS Vogue covers throughout the years to understand which issues raised the most public interest.
Research Briefing: Clothing brands offer steeper Fourth of July discounts than beauty brands this year In this edition of the Glossy+ Research Briefing, we examine upcoming Fourth of July sales discounts across clothing and beauty brands. Are major discounts at clothing retailers an indicator of struggling inventory overhang?
Research Briefing: Marketers ramp up their use of retail media networks In this edition of the Glossy+ Research Briefing, we highlight findings from the second installment in our 2024 CMO Strategies series, which examines marketer strategies across retail media networks.