Research Briefing: 57% of consumers permanently switch to store brands In this edition of the Glossy+ Research Briefing, we unpack survey results from Bazaarvoice’s Shopper Preference Report which found that consumers are turning to strategic shopping tactics, like purchasing store brands and consulting online reviews, to stretch their shopping budgets.
Research Briefing: AI’s retail role is booming In this edition of the Glossy+ Research Briefing, we unpack insights from a recent report from vision AI platform Everseen about AI’s evolving role in retail operations and shopper interactions.
Research Briefing: Target is left vulnerable as rising tariffs and DEI boycotts discourage consumer discretionary spending In this edition of the Glossy+ Research Briefing, we analyze Target Corp.’s full-year fiscal 2024 earnings results and measure strategies the retailer is using to weather a potentially flat sales year in 2025.
Research Briefing: Off-price retail outperformed traditional retail for 2024 holiday shopping In this edition of the Glossy+ Research Briefing, we analyze TJX’s full-year fiscal 2025 earnings results and examine how off-price retail has started to outperform traditional retail.
Research Briefing: Are top brands shying away from smaller content creator partnerships? In this edition of the Glossy+ Research Briefing, we dive into social media influencers’ dissatisfaction with the way some popular brands are favoring influencers with a larger audience reach over creators with smaller audiences when it comes to promotional brand experiences.
Research Briefing: How brands are redefining the in-store retail experience In this edition of the Glossy+ Research Briefing, we analyze how brands across different price points and industries are revamping their in-store offerings to meet consumers' desires for personalized shopping experiences.
Research Briefing: Inside the rising popularity of luxury-branded residences In this edition of the Glossy+ Research Briefing, we explore what’s next for luxury brands that have dipped their toes into the hospitality industry. Many are looking beyond short-term options like pop-ups to full-time luxury residences.
Research Briefing: Hugo Boss taps into AI for fashion images In this edition of the Glossy+ Research Briefing, we look into marketers’ most common uses of generative AI, according to Glossy’s State of AI report, and the rise of AI image generation by fashion brands like Hugo Boss.
Research Briefing: Walmart partners with Rebag to attract luxury shoppers In this edition of the Glossy+ Research Briefing, we look at how Walmart is strategically positioning itself among luxury consumers, including selling handbags consumers dubbed the “Wirkin” that resembled an Hermès Birkin bag and partnering with online luxury resale platform Rebag.