Research Briefing: Emerging designers dominate the 2025 Met Gala In this edition of the Glossy+ Research Briefing, we dive into how newer designers competed with some of the world’s largest fashion houses to dress celebrities at this year’s Met Gala.
Research Briefing: Marketers face cost of media and scale challenges on RMNs In this edition of the Glossy+ Research Briefing, we examine how retail media may be headed toward maturation as a marketing channel and the challenges marketers face on RMNs, as seen in Glossy’s 2025 CMO Strategies report on the state of retail media advertising.
Glossy+ Research Data Sheet: How brands and agencies are applying AI tools for marketing In this month’s data sheet, we look at the state of AI and how it’s being applied for brands and agencies. Among experts, such as the co-founder and CEO of Left Field Labs, whom Glossy interviewed, many noted the wide range of uses and cross-functionality of AI, particularly the way...
Research Briefing: Retailers invest in technologies and value-added services to elevate the in-person shopping experience In this edition of the Glossy+ Research Briefing, we look at retailers’ investments in value-added services and technologies like virtual try-on, which are intended to enhance the in-person shopping experience, as well as their plans for future expansion.
CMO Strategies: Retail media continues to mature, as RMNs like Gopuff and Ulta build on their strengths The first installment of Glossy+ Research's 2025 CMO Strategies series looks at how multi-category RMNs like Amazon and Walmart compare to category-specific RMNs like Gopuff and Ulta, as well as how brands are investing in retail media marketing.
Research Briefing: Brands use boutique festivals for tailored activations In this edition of the Glossy+ Research Briefing, we analyze the rise of boutique music festivals as opportunities for brand activations.
Research Briefing: Data shows beauty is a key spending category for Gen Zers In this edition of the Glossy+ Research Briefing, we look at how Gen Z’s rapid growth in spending power is influencing the beauty market.
Research Briefing: New numbers on the product categories driving retail shoppers In this edition of the Glossy+ Research Briefing, we share insights that reveal the product categories that are driving the most in-store and online purchases.
Research Briefing: 57% of consumers permanently switch to store brands In this edition of the Glossy+ Research Briefing, we unpack survey results from Bazaarvoice’s Shopper Preference Report which found that consumers are turning to strategic shopping tactics, like purchasing store brands and consulting online reviews, to stretch their shopping budgets.