Go Shopping with Me — Inside the new consumer journey
[...]
Sustainability & Commerce: Creating New Revenue Streams for the Conscious Consumer
-
Interview | 0:20:12 -
05/25/2021
Speakers
Sean Barron
|
Founder, Re/Done
As consumers become more mindful, slow down, and consume less, brands are catering to those demands and evolving their business models for the better. In this session, Re/Done co-founder Sean Barron will discuss how the company is democratizing access to vintage fashion and facilitating a circular model with its new marketplace and resale platform. He’ll also detail the company’s strategy for marketing these concepts to sustainability-focused shoppers.
Latest event video
-
Glossy+ Holiday Commerce Strategies: A Marketer’s Wishlist
Glossy+ Research, along with the editors-in-chief of Modern Retail and Glossy, Cale Weissman and Jill Manoff, shared insights from our year-end holiday survey and our conversations with executives to [...]
-
-
Glossy+ Holiday Commerce and Marketing Strategies
The year-end holiday shopping season is a crucial moment for most brands and retailers as consumers flock to stores and websites to purchase gifts – driving a surge in sales. For some brands, [...]
-
The Future of Influencer Marketing Episode 3: The Rise of Influencer Brands
As influencers have moved from endorsing brands to creating their own, their success rates have dramatically varied. Many influencers have found it challenging to balance the creation of sponsored [...]
-
Glossy+ CMO Strategies: Social Media – from TikTok to YouTube
Glossy’s CMO Strategies: Social Media presentation will focus on social media usage and budgets, as well as insights from our YouTube Shorts case study and sit-down interview with beauty guru Hyram [...]
-
The Future of Influencer Marketing Episode 2: The State of Brand Deals
The traditional influencer brand deal model is rapidly evolving as both brands’ and influencers’ priorities are changing. We asked beauty and fashion influencers, including Cassandra Bankson, [...]
-
The TikTok Effect
Patrick Ta Beauty founder Patrick Ta, Stephanie "Glamzilla" Valentine, Naturium founder Susan Yara and Being Frenshe founder Ashley Tisdale delve into the underlying factors that contribute to the [...]
-
The Power of Collaboration: Content Strategies for Brands and Influencers
E.l.f. Beauty vp of integrated marketing communications Patrick O’Keefe, influencer Kensington Tillo and Kosas founder Sheena Zadeh-Daly take a deep dive into the world of content strategies for [...]