W Concept, a Korean ecommerce company dedicated to selling and promoting Korean fashion brands to U.S. customers, just added a new brand to its roster: the buzzy streetwear brand System.
For direct-to-consumer brands, expanding beyond their own platforms to distribute through third-party channels can be a challenging process. With peer-to-peer mobile ecommerce company Storr, DTC brands are finding a way to enter the wholesale space, with limited risk.
When clean beauty brand Little Barn Apothecary launched in January 2015, its cofounders Joshua Morgan and Brad Scoggins had no formal business plan and no distribution strategy other than ecommerce.
The direct-to-consumer brand lets shoppers customize their own bags, pouches and other accessories by adding an array of patches to them. It has opened two retail locations, designed for millennials and Gen Z shoppers, in the last seven months.
Beginning in May, bridal and fine jewelry brand Brilliant Earth launched a tool on its ecommerce website to make it easy for shoppers to learn where the diamonds came from and where they've been, every step of the way.
On the first episode of our limited series, Glossy Trend Watch: Buyer Edition, editor-in-chief Jill Manoff sits down with Oates to discuss the role of the modern retail buyer as shopping moves online, designers' production shifts away from a seasonal calendar and consumers increasingly demand newness.
Direct to Consumer (DTC) brands are disrupting the way we purchase products and our expectations for how the brands we buy from engage with us. By removing the middleman, they are in a unique position to build direct relationships through their control of the entire customer experience. As a result,...
According to a recent Glossy+ survey of fashion and beauty industry insiders, 32.5% of their affiliated brands make 100% of their sales online, while 30.1% see just 1% to 24% of sales made online, highlighting the fact that the majority of companies tend to prioritize either ecommerce or brick-and-mortar, not...
As the world of ecommerce continues to grow, hitting $517.36 billion in U.S. sales in 2018, and digitally-native, millennial and Get Z customers increasingly spend their money online, fashion retailers are finding new ways to drive conversion rates. For many, buy-now-pay-later services from companies such as Sezzle and Afterpay are...
As its major luxury competitors all see growth online, Capri Holdings is banking on an aggressive international expansion of Versace's brick-and-mortar presence to help bring it up to the same level of the rest of the big luxury groups. But its lack of major innovation on the ecommerce side may...
The wellness movement has consistently trended upward since 2004. In many ways, it's become table stakes for brands to associate themselves with wellness; skin-care brands are especially eager to latch on to the opportunity.
Bridal gown brand Pronovias is modernizing its operations across the board to win over American brides-to-be.