To receive the Glossy Pop newsletter in your inbox every Friday, click here. All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission. In 2018, The Metropolitan Museum of Art, one of New...

On their own, each ad is strange, but both being released so close together caused an uproar that led the brand to pull both campaigns, sue the agency, lose out on awards and issue multiple statements. Here’s a breakdown of how it happened and what it means for Balenciaga’s future.

Last week, the biggest news in fashion was Patagonia’s unprecedented new structure. The company is now fully committed to fighting climate change with every cent it makes. Elsewhere, Kanye West formally initiated legal proceedings to terminate his contract with Gap, and Barneys New York’s name was licensed to a new...

Recently, Divi geared up to launch its second shampoo and conditioner, formulated to be volumizing. To do so, Austin settled on an untraditional marketing technique leveraging her 2 million Instagram followers: She directly called some of her followers who'd left negative reviews on her first shampoo and conditioner.

Sponsored by QuickFrame by MNTN As Gen Z consumers spend more time scrolling and streaming than ever, video marketing has become a critical approach for fashion, beauty and luxury brands to engage with these audiences. To be effective, however, brands targeting Gen Z must ensure their video ads reflect the...

Since the start of the pandemic, 33-year old Scottish fashion brand Walker Slater has seen more interest in its sustainable fabrics from younger consumers, based on its customer surveys. To further teach Gen Zers about sustainability, it's launching a VR integration from October 12-19, available through Oculus Quest headsets in...

“Luxury fashion houses have been paying close attention to the popularity of the Y2K aesthetic among fashion shoppers and TikTok users, and Miu Miu's ability to incorporate elements of nostalgia in its spring 2022 collection paid off."

Fifty-nine-year-old luxury knitwear brand St. John is making a concerted effort to reach a younger shopper base. Its game plan: expanding its versatile clothing assortment, offering more affordable products via accessories and opening a pop-up in NYC’s trendy SoHo neighborhood. 

The Changemakers: The disruptors driving values-based industry evolution Corey SmithHead of diversity and inclusion, N.A. Head of diversity and inclusion was a new position at LVMH when Corey Smith stepped into the role in September 2020. However, he’s quick to note he’d been in talks with the company about potentially...

This week, I checked in with brands at various stages of their TikTok Shop journey to glean learnings around the effective marketing, education and live-selling strategies, plus I explored the brand's top-selling brands right now. Additionally, Estée Lauder Companies announces the hunt for a new CEO alongside its 2024 FY...

After Carine Roitfeld left Vogue Paris in 2011, the obvious thing to do might have been to launch a fashion brand, or go work at a fashion house...and that, of course, is exactly why she didn't.

On this week's episode: Ciara is the latest celebrity to launch a brand, contributing to the saturation of celebrity beauty and fashion brands that have sprung up in the last year and raising questions about the sustainability of this market. Additionally, Savage x Fenty is getting into loungewear. And Allure...