From Tube Girl to Sophia the Robot: Inside Boss’s tech-fueled runway show Ahead of the brand's September 22 fashion show in Milan, Boss's marketing and set design teams leveraged AI and technology to pull off their vision for a “Techtopia” setting. The office-style spring 2024 collection, along with the technology-led set, were meant to represent the workplace of the future where AI, nature...
As Amazon attracts Coach, the platform is becoming a fashion brand hotspot On September 29, Coach started selling on Amazon. The company follows Levi Strauss & Co., Gap and Victoria’s Secret & Co., which have all set up shop on the site since 2019.
Macy’s chief merchandising officer Nata Dvir on launching private-label brands ‘anchored in insights’ Macy’s chief merchandising officer, Nata Dvir, is leading the company's private-brand evolution. The department store is rethinking its portfolio of private label brands across all product categories, including men’s, women’s, kids and home. That includes adding, refreshing and editing brands through a new customer-centric strategy.
Inside the store-focused global expansion plans of Sunspel’s new CEO Last month, Sunspel, the 163-year-old British luxury brand best known for its James Bond-beloved polo shirts, announced a new CEO, Raul Verdicchi. Verdicchi, who has experience at luxury brand Ermenegildo Zegna and racing brand Alpha Tauri, marks the first leadership shift since the brand was bought out by former CEO...
Introducing the ‘Is This the Metaverse?’ podcast, exploring how brands including Coach are tackling the metaverse opportunity In episode four of the "Is This The Metaverse?" narrative podcast, Glossy international fashion reporter Zofia Zwiegliska spotlights the brand opportunity, when it comes to fashion in the metaverse.
Fashion Briefing: With smart glasses showing new potential, fashion is set to play a key role in the adoption of multimodal AI Google Glass is remembered by many fashion fans as a sci-fi-like accessory that made a gimmicky appearance on a 2012 Diane von Furstenberg runway. But fashion shouldn’t be as quick to dismiss the next iteration of smart glasses. That's because multimodal AI is taking them to the next level.
The Melissa playbook for reaching new shoppers with product collaborations Even before its buzzy collaboration with Telfar in July, Melissa had already partnered with designers including Marc Jacobs and Vivienne Westwood.
Hailey Bieber’s makeup artist launches a brand offering the dewy look Katie Jane Hughes, the British celebrity makeup artist behind Hailey Bieber’s signature dewy look, is launching her own brand. Hughes first earned a following by doing makeup tutorials on Instagram, where she now has 875,000 followers. Her makeup looks have also earned her 58,000 YouTube subscribers and 162,000 TikTok followers.
The Fabricant aims to elevate digital fashion with ‘couture’ collection launch On September 28 on the web3 platform Cornerstone, The Fabricant will launch the “Primal Rave” couture fashion collection and a corresponding virtual reality experience called “Wholeland.” The moves are part of a new creative and business strategy for the company focused on making profitable and innovative digital fashion.