Valkyrae’s RFLCT shuts down less than two weeks after launch On October 19, Glossy broke the news of the launch of RFLCT, the brainchild of gamer-influencer Rachell Hoffsteter, aka Valkyrae, and Ideavation Labs. On October 30, RFLCT announced it was shutting down entirely.
October launch roundup: 6 brands to know October shaped up to be an extremely well-scented month, with the launch of five noteworthy fragrance debuts. That's not to mention that both Billie Eilish and Addison Rae announced forthcoming fragrances. Perhaps it’s because everyone is out and about again that smelling good is being prioritized. There’s also a makeup...
Glossy Pop Newsletter: The Reinvention of Abercrombie: The OG mall brand is popular again and thriving on social Fifteen years ago, circa 2006, teenagers would crowd the mall with a singular destination -- Abercrombie & Fitch. As the world changed, the body positivity movement grew, and fashion came to a (slightly) more accepting place. Naturally, the brand fell out of favor. Then, in 2017, that all began to...
Glossy x Launchmetrics Research: Cleansing balms are skin care’s new favorite category Cleansing balms have gone mainstream. What was once a niche category that required some explanation is now lining the shelves of retailers from Sephora and Ulta to Target and CVS. This month alone, skinfluencer Susan Yara’s Naturium brand, skin-care brand Youth To The People, Australian beauty brand Alpha-H and mass...
Tan France is launching outerwear, and he designed every piece himself After selling his fashion brands, Tan France swore he’d never make clothing again. But then Netflix asked him to join the cast of "Queer Eye," which premiered in 2018. “[Now,] almost every week, somebody asks me to do a brand,” France said. He finally said yes -- to Thmbl, a...
In the DMs with Arielle Charnas Arielle Charnas, also known by her blog-turned-brand name Something Navy, has 1.3 million followers on Instagram who want to know the deets on every product she wears and uses. On Tuesday, she launched an activewear collaboration with Bandier that includes strappy sports bras accented by ruffles, wrap tops befitting a...
Glossy Pop Newsletter: Champion aces its first TikTok campaign and Saweetie launches nail polish TikTok has opened up a new advertising channel for brands. It’s an opportunity for creativity, where influencers do more than, “Hey guys, I'm going to tell about why I love [fill in the blank].” Champion, the brand behind probably at least one sweatshirt you have in your house, is making...
Billie Eilish is launching a celebrity perfume people will actually care about Billie Eilish is 19 years old and has 94.2 million followers on Instagram. On TikTok, she has 35 million followers. Today, she surprised her fans with the launch of a fragrance, simply called Eilish.
‘Just 2 Asian queens trying to make it in the world:’ Kim Chi and Plastique Tiara discuss new makeup collab Last week, the two debuted a collaboration under Kim Chi's brand that is a collection of makeup inspired by both their looks: Kim Chi's loud, vibrant and colorful makeup, and Plastique's Kardashian-esque nudes and sharp contours.