Sara Spruch-Feiner is a lifelong New Yorker and writer. She is a Senior Reporter at Glossy, where she spearheads Glossy Pop, a vertical about the intersection of beauty, fashion, and culture. She also writes the Glossy Pop Newsletter, which goes out on Fridays. She has contributed to publications including New York Magazine, The Zoe Report, Byrdie, Women’s Health, Coveteur, Shape—and many more. She is a graduate of Kenyon College where she earned her B.A. in English Literature (with a double minor in Women’s Studies and Art History) and a 2009 recipient of the New York Women in Communications, Inc. scholarship. She is equally passionate about women’s rights, really great serums, television, and the power of writing about them all.
Sara Spruch-Feiner is a lifelong New Yorker and writer. She is a Senior Reporter at Glossy, where she spearheads Glossy Pop, a vertical about the intersection of beauty, fashion, and culture. She also writes the Glossy Pop Newsletter, which goes out on Fridays. She has contributed to publications including New York Magazine, The Zoe Report, Byrdie, Women’s Health, Coveteur, Shape—and many more. She is a graduate of Kenyon College where she earned her B.A. in English Literature (with a double minor in Women’s Studies and Art History) and a 2009 recipient of the New York Women in Communications, Inc. scholarship. She is equally passionate about women’s rights, really great serums, television, and the power of writing about them all.
Medicube’s founder on the products and people that fueled the brand’s booming year In July, Medicube cited a 2025 revenue target of $1 trillion won, or approximately $680 million USD. In the first three quarters of the year, it generated $666 million in revenue, representing 100% year-over-year growth. Based on its strong holiday sales momentum, it expects full-year sales to surpass its $680...
How consumer demand for value is changing beauty shopping Spurred by tariffs, inflation and job insecurity, 2025 was a year of consumers pulling back on discretionary spending and redefining value. It’s a shift that executives not only recognized but also actively recalibrated their strategies around in 2025.
The campaigns that caught marketers’ attention in 2025 To close out the year, Glossy asked top marketers to reflect on the campaigns they wish they had come up with — and that will inspire their own work in the coming year.
Exclusive: Target continues to lean into K-Beauty with the addition of Haruharu Wonder Like Sephora and Ulta Beauty, Target is leaning heavily into K-Beauty's second wave. Its latest entrant is Haruharu Wonder, which has become popular thanks to affordable cult favorites like its Black Rice Probiotics Barrier Essence, a milky toner.
The Glossy Beauty Podcast looks back at beauty in 2025 With 2025 coming to a close, the Glossy Beauty team came together on the Glossy Beauty Podcast to reflect on the defining themes that shaped the beauty industry this year and their own reporting.
Glossy Pop Newsletter: As run clubs replace nightclubs, Cymbiotika rides the trend On November 14, Cymbiotika launched four of its hero products in all Target stores and on Target.com. A week prior, it launched its first out-of-home Wellness Tour, which kicked off in Target's hometown of Minneapolis and has continued with a run club, in partnership with the rapper Gunna. It's been a...
Glossy Pop Newsletter: Hero caps off a year of firsts with a holiday-themed pop-up Hero has had a year of firsts. ts latest will kick off this weekend: a two-day, holiday-themed pop-up dubbed Hero Holiday Workshop in New York City's Meatpacking District. It's the 8-year-old brand's first-ever pop-up.
The beauty gifts teens want for the holidays On this week's episode of the Glossy Beauty Podcast, we're exploring what teens are hoping to receive for the holidays. To do so, Sara Spruch-Feiner speaks to 13-year-old Indy and Piper Sandler's Anna Andreeva.
Glossy Pop Newsletter: Merit leans into humor with its ‘The Five Minute Face Off’ campaign "The Five Minute Faceoff" is Merit's first evergreen brand campaign and marks its highest investment in a campaign's production, said CMO Aila Morin.