Slow Factory CEO Celine Semaan spoke to how the customer-brand dynamic is changing, what she expects to see during NYFW and how even fast-fashion companies are making headway, during an episode of the Glossy Podcast's New York Fashion Week series.
As part of a new campaign focused on embracing imperfection, Diesel quietly opened a store on February 1 selling purposely misspelled “Deisel” logos. From the outside, the store situated on Canal Street in New York City’s Chinatown appeared to be a fraudulent operation. However unbeknownst to consumers, the seemingly fake...
The Society's digital strategy manager Vicky Yang joined the special NYFW edition of the Glossy Podcast to discuss how her role has changed in the digital age, how traditional modeling management has kept up and how the front row has evolved.
Fashion shows are expensive productions, so for the designers still investing in them, it’s critical to make the most of those 20 minutes on the runway. Eager to capitalize on direct feedback, brands are using runway shows as data collectors.
Alice McCall launched her namesake label 16 years ago, but this season marks the first time she’ll debut a collection on the runway on the official NYFW schedule, this Saturday at Industria. Based out of Australia, the London-born McCall has partaken in both Australia and London fashion weeks before. The...
Welcome to Glossy’s New York Fashion Week recap, bringing you on-the-ground insights and analysis from straight off the runway. All week, we’ll be sending behind-the-scenes glimpses and interviews with industry members straight to your inbox. Whether you’re keeping tabs on the latest looks on Instagram or rushing around Manhattan in...
Designer Audra Noyes joined the Glossy Podcast to discuss leaving the NYFW runway, how a wholesale brand can still have a direct and intimate relationship with customers, what retail environments still work, and what she wishes she had known when she was first starting out.
HearstMade, the branded content arm of Hearst Digital Media, is looking to New York Fashion Week as a way to expand its capabilities, beginning with an influencer event co-sponsored by BCBG.
At the center of the business strategy for Chinese designers’ international growth is Tmall. Under Jessica Liu, Tmall’s fashion and luxury president, the company is aiding brands in manufacturing, fabric sourcing, production development, data strategy, marketing, immediacy and -- in culmination of all the above -- global expansion.