‘Things were never fast enough for me’: Inside Cynthia Rowley’s shift to a DTC model Cynthia Rowley is pivoting its business model from wholesale to direct-to-consumer, in an effort to remain relevant as consumers' expectations change. Currently, 75% of Cynthia Rowley's sales are DTC and it has 10 stores. Before it began actively shifting to a DTC model in 2017, it was 25% DTC and...
‘If the customer speaks, we’ll act’: Inside Good American’s feedback-fueled growth strategy Three years since its launch, Good American has expanded its focus while setting a new standard for size inclusivity.
Survey: The future of in-house marketing Is in-house marketing the future, or is it overhyped? Take this survey and tell us how in-housing will develop in 2020. You'll get a free $5 Starbucks gift card on completion.
The rise of corporate feminism Corporate feminism -- which caters to wealthy, white women, and neglects diversity and inclusion -- has been more visible than ever since the 2016 presidential election.
Inside corporate feminism’s brand takeover Many brands are hopping on the “female empowerment” bandwagon. But while some brands are solely focused on money, some are trying to make a difference.
Introducing the new issue of Digiday magazine In this issue of Digiday magazine, we take a new approach to our examination of these industries. We take a step back to look at exactly how the way we work, live and shop today is changing the industries we cover, and the wave of cultural forces that are affecting...
How Twitter’s audience is transforming conversations about beauty Beauty Twitter is a hub of feel-good stories, information and striking imagery — and that's exactly why advertisers should pay attention.
Perfect Corp.’s Alice Chang: ‘AI is a game-changer for beauty’ On this week's episode of The Glossy Beauty Podcast, beauty editor Priya Rao sits down with Chang to discuss how Perfect Corp. is marrying tech and beauty, how it's individualizing in-store AR experiences for each brand, and how AI could revolutionize a consumer's beauty experience.
Ministry of Supply’s Aman Advani: Performance wear will be the new normal In this week's episode of The Glossy Podcast, Hilary Milnes sits down with Advani to discuss why Ministry of Supply has such a strong emphasis on education, what makes fashion an emotional industry and what's on the horizon for performance wear.