How NikeSkims aims to win in the crowded activewear space The new co-branded NikeSkims makes a splash with its debut collections, featuring designs for serious workouts that still offer style.
Brands are testing direct mail catalogs for the holidays As digital marketing costs continue to spike this season, brands are shifting budgets to direct mail holiday catalogs.
What EssilorLuxottica gets out of its $1.5B acquisition of Supreme EssilorLuxottica, the owner of brands like Ray-Ban and SunglassHut, is purchasing the brand from VF Corporation, which itself paid $2.1 billion for Supreme in 2020. In a statement, EssilorLuxottica chairman and CEO Francesco Milleri said, “we see an incredible opportunity in bringing an iconic brand like Supreme into our company.”...
Etsy is pushing sellers to offer discounts earlier than ever this holiday season Etsy is asking sellers to participate in its holiday cyber sale by offering 25% off at some point over a five-week period.
Poshmark introduces livestream shopping tool for sellers Poshmark is finally joining the livestream shopping trend with its new feature, Posh Shows. According to the company, the new tool was created with sellers in mind, and is geared at increasing their engagement and sales on the platform.
Following deep cost-cutting, the RealReal outlines a path to profitability After months of cost-cutting, The RealReal is starting to inch closer to profitability. But its annual loss was still well into the nine figures, the company reported during its fourth quarter earnings call on Tuesday. After announcing layoffs and store closures, the luxury resale startup outlined the measures it's taking...
Why J.Crew is revamping its rewards program J.Crew is the latest retailer to overhaul its rewards program to make it more enticing for shoppers to use often. Through its new J.Crew Passport program, the company is taking a page out of subsidiary Madewell's playbook by offering tiered rewards for its most loyal customers.
As the e-commerce boom subsides, Etsy’s growth is slowing down Etsy's pandemic-induced sales bump appears to be coming to an end. The company’s net income came in at $86.1 million, down 40.1% compared to a year ago. Furthermore, Etsy sales increased by a lesser-than-expected rate, jumping about 5.2% from year-over-year. This marked the first time the company grew by just...