The two companies are joining not for a one-off collaboration or even an ongoing partnership, but for a full-on new independent brand called NikeSkims. It will be run as its own company with its own staff, much in the way the Nike-owned Jordan Brand operates semi-independently from its parent company.
This month, Glossy brought together a group of marketing executives across the fashion and apparel industries to share their thoughts on the state of marketing. This story recaps a segment of the discussion focused on influencer marketing, which zeroed in on what’s working and how brands are making the most...
This week, we discuss the acquisition of Italian luxury brand Palm Angels by Bluestar Alliance, which also recently bought Off-White. Later, we talk about the immediate effects that Trump’s tariffs have had on brands like Shein and Temu. And we discuss the recent controversy around Kanye West selling clothes with...
Perhaps no brand is better position to take advantage of the return of baggy, wide-leg jeans than JNCO. The brand, started by French-Moroccan brothers Jacques and Milo Revah in 1985, was known for the extreme bagginess of its jeans. The style was prevalent through the late 90s and the absurd...
We talk about everything from the reduced nature of this season’s affairs — around 54 designers showed compared to more than 70 in 2023 — to the return of previously shunned materials like fur and leather. Later, we talk about some of our most memorable shows, the Super Bowl happening...
Roland’s first show was at NYFW in 2002, and since then, she’s observed as the week has changed venues and vibes — from the days of everyone showing at Bryant Park to today, when designers are spread out around the city.
It’s an unprecedented and chaotic time for consumers, already pressured by stagnating wages and now dealing with rapid price increases, and brands, which are deciding how to deal with their own increased costs.
For some, the freedom to show wherever, and whenever, they want has meant a flourishing of individuality. For others, it's added to the already expensive cost burden of putting on a show.
Pn Saturday, shows from designers who hail from Africa, Asia and Europe, or whose parents came from those places, were the norm. At a time when diversity initiatives are under attack, the importance of a global background is even more apparent.