How do non-luxury brands become luxury-by-association? For many years, “luxury” has been synonymous with “expensive.” But increasingly, on the real and virtual shelves of luxury retailers and in the coverage of luxury-focused publications, the meaning is expanding to include brands at diverse price points and categories.
Week in Review: Farfetch x Neiman Marcus, Shein’s $100 billion growth, Gucci’s new China exec, metaverse gaming On this week's episode, the hosts discuss Farfetch's big partnership with Neiman Marcus, reports that Shein is now a $100 billion company, and both Gucci and Valentino appointing new executives to lead their businesses in China.
Rent the Runway is raising its prices Initially, after phasing out Unlimited in 2021, Rent the Runway offered an eight-item rental plan that was priced at $135 per month. Barely a year later, the eight-item plan is now increasing by nearly $10 to $144 per month, effective May 6. That puts it closer to the price of...
Larroudé x Supreme prank spotlights demand for women’s streetwear Stylists and fashion industry insiders like Liana Satenstein and Brooks Nader first praised the collaboration, later lamenting that the featured style wouldn't be released, once the joke was finally revealed. According to Marina Larroudé, the response shows there’s strong demand for more crossover between streetwear and women’s fashion.
‘Why does the future look like the past?’ Fashion has embraced the metaverse, but the ideas behind it are hardly new Companies like Meta, formerly Facebook, along with legions of crypto speculators have championed the metaverse as a concept that will unlock vast new potential for brands. But the core concepts of the metaverse are not new. Video games have figured out all the main ideas years ago and, in many...
- Week in Review: Oscars, Lululemon’s earnings, Lizzo’s shapewear brand, Metaverse Fashion Week
This week, the discussion focuses on red carpet fashion and whether the Oscars are still worth the investment for brands, Lululemon's category growth and price increases, and Lizzo's new shapewear brand, Yitty.
Reduced discounting and a focus on core products can’t stop Lululemon’s price hikes CEO Calvin McDonald emphasized several times on the call that the price increases would be minimal. The exact details of which products will see prices increases and by how much will be announced later this year. He said that Lululemon will also offset costs by pulling back on discounting and...
Nike’s interactive manufacturing map is a poor example of corporate transparency Nike, a global company that employs more than 75,000 people and pulled in $17 billion in revenue in 2021, has an interactive map on its corporate site meant to provide transparency into its manufacturing processes. The site shows every factory where Nike products are made, along with data related to...
The Oscars red carpet showcased watch brands’ shift to gender neutrality Working to boost sales is a shift that's happening in how watches are designed and sold, particularly when it comes to the division between men’s and women’s styles. While fashion has been embracing gender-neutral trends, the watch industry has been less progressive.