Luxury Briefing: How Fanatics Fest became a centerpiece of the crossover of sports and culture Fanatics bills the festival as a sort of Comic Con for sports collectible fans. And much like Comic Con, where actual comic books are the ostensible focus, there is much more to Fanatics Fest than just trading cards. It’s becoming a significant branding opportunity for fashion and luxury brands seeking...
Fashion Briefing: The soccer opportunity for fashion is booming in the US It's a good time for American brands to get in on the action, as several major soccer tournaments are set to take place in the U.S. over the next few years.
Fashion Briefing: How brands from IWC to Pacsun are hitching a ride on Formula 1’s explosive growth It’s no coincidence that there are more fashion collaborations with Formula 1 than ever before. With products from licensed T-shirts selling for $35 all the way up to one-of-a-kind Formula 1-inspired watches selling for over $1 million, fashion brands have continued to latch onto the sport’s growing popularity.
All the ways conflict between the US and Iran could affect the fashion industry The main risk that market analysts are predicting is a global rise in energy costs due to the conflict obstructing important shipping lanes, which would disrupt a market where many consumers are already cutting back on discretionary spending.
‘Champion has to be back in pro sports’: How Authentic Brands Group is turning Champion around with sports league deals Champion's new owners have a central strategy to turn the brand around: realigning it with professional sports.
Glossy Podcast: Kering’s new CEO, FIFA’s luxury bid, France’s anti-fast-fashion bill — and a conversation with Warby Parker’s Kim Nemser Our editor-in-chief, Jill Manoff, sits down with Warby Parker’s chief product and supply chain officer, Kim Nemser. The conversation covers Warby Parker’s omnichannel strategies, with a particular focus on how it’s integrating AI into many of its back-end operations.
Luxury brands should rethink price hikes to win back disillusioned Gen-Z shoppers As luxury brands struggle with declining sales and bad PR around how their goods are made, they may need to rethink their pricing strategy to bring back lapsed luxury consumers and jaded Gen-Z shoppers.
Luxury Briefing: How luxury brands are using Pitti Uomo to enter the European market Pitti Immagine Uomo, the menswear trade show held twice a year in Florence, kicked off this week. And this year is continuing a trend that began in 2024: Pitti is becoming more international every year.
Glossy Research: Brands are cutting back on ad spending and putting money into influencers and affiliates Brands across the fashion and beauty industries are looking for ways to cut back their spending. But when choosing what to cut, payroll, operations and inventory expenses are less likely to be on the chopping block. At the beginning of June, Glossy surveyed 22 workers from fashion and beauty brands,...