Lulus becomes Victoria’s Secret’s latest brand partner For Lulus, the appeal of selling on Victoria's Secret is the same as working with any of its other wholesale partners: customer acquisition.
Can activewear brands really compete in the denim category? Experts say the brands' move into denim is likely driven by waning demand for activewear among American consumers.
Glossy Podcast: Moda Operandi’s Marc Rofsky on the brands and trends that stood out at Paris Fashion Week Moda has already begun rolling out this season's Paris Fashion Week collections for customers to shop and pre-order on its site, so Rofsky has a good view of what trends and brands are popping this season.
Fashion Briefing: ‘It will be felt everywhere’: How rising oil prices will impact the fashion industry The ways rising oil prices will affect fashion businesses and consumers are manifold. Experts told Glossy that brands will likely see increased operational costs on international shipping and the production of plastic or plastic-derived products and components. In addition, there's set to be a damper on consumer spending as shoppers...
As Saks Global closes more stores, fashion brands weigh alternative sales channels For many years, the value proposition of a large department store like Saks Fifth Avenue is that the brands would benefit from the company's scale and exposure to its audience across the country. But with Saks scaling back its business and cutting regions outside of already-saturated markets like New York...
Fashion Briefing: As war engulfs the Middle East, fashion brands are already feeling impacts on stores and foot traffic While the political and humanitarian impacts of large-scale war in the Middle East are still playing out, the region's fashion and luxury market is already affected. Over the last few years, countries like Qatar and the UAE have positioned themselves as glamorous luxury destinations, courting heritage European brands and wealthy consumers...
Nuuly is leading the fashion rental resurgence, with 70% of its subscribers being new to the market Key to Nuuly's success hasn't been taking existing market share away from other rental platforms. Instead, nearly 70% of all Nuuly subscribers have never rented from any platform before, according to Nuuly's customer research. That means Nuuly has succeeded in expanding the addressable market and creating a new cohort of...
Fashion Briefing: Meta is auto-generating AI ads for its advertisers, causing headaches for image-conscious fashion brands Despite opting out of every possible AI feature Meta offers, one fashion brand found that Meta had started to use AI to alter 5% of the ads that a given advertiser puts out on the platform.
Off Season taps into the NBA’s growing merchandise sales with new licensed fashion collection Off Season, the fashion brand founded by designer Kristin Juszczyk, has been primarily focused on the NFL through Juszczyk's connection — her husband is San Francisco 49ers fullback Kyle Juszczyk. But on Tuesday, Off Season idebuted its first NBA-centric ready-to-wear collection as it seeks to both expand its business and...