Alo has also been the "official wellness partner" for NYFW since September 2021. September 10 was the first time the brand presented a collection of its own.

This story was originally published in Modern Retail, our sibling publication. Direct-to-consumer supplement brand Rae Wellness may have only been around since 2019, but the company’s products can already be found at thousands of brick-and-mortar stores. In total, Rae Wellness products can be found at 7,500 physical stores nationwide. Just months...

After Carine Roitfeld left Vogue Paris in 2011, the obvious thing to do might have been to launch a fashion brand, or go work at a fashion house...and that, of course, is exactly why she didn't.

Norma Kamali may have launched her namesake fashion brand more than 50 years ago, but the last two years have presented challenges like she’s never seen before. Luckily, working through them has had positive effects on her business. “Covid and everything that went with it was -- for me, in the...

You might know Stephanie Suganami Shepherd (better known as Steph Shep, 1.8 million Instagram followers) vis-a-vis her Kim Kardashian association. But in recent years, she's made a name for herself as a multi-hyphenate in her own right. Her latest project, a fragrance in collaboration with Gen Z-forward fragrance brand Snif...

Among Threads' users are a plethora of beauty and fashion brands and content creators, many of whom are still grappling with whether to embrace yet another new platform. Others, however, are wholeheartedly — and rapidly — jumping in, with some seeing Threads as a place to unleash another, more unfiltered...

The second installment in Glossy's 2025 CMO Strategies series analyzes how marketers distribute their ad budgets and ad placements across the top ad-supported streaming platforms. We also look at the streamers' recent ad innovations.

Whitespace initially soft-launched during the February Beijing Olympics and debuted formally Monday with new clothing and gear. While the connection to the name partly stems from White’s surname, he also wanted it to express the sense of endless possibilities and creativity.

In June, Scott Disick announced that he was taking his business ventures beyond Talentless, his clothing brand, and entering the beauty biz via an investment in In Common, a hair brand co-founded by celebrity stylists Nikki Lee and Riawna Capri. Disick filled Glossy in on his decision to get into...

After successfully founding '90s it brand Stila in 1994 and selling it to Estée Lauder Companies five years later, Jeanine Lobell knows what it takes to start a beauty brand. But her latest venture, Neen, a DTC makeup line that operates via a subscription model, required considerable unconventional thinking.

Sneaker resale has become one of the biggest investment opportunities for those with know-how, and The Edit LDN is sourcing the most popular and rarest of the lot.

Despite trialing new marketing tactics, amid recent digital advertising shakeups, apparel brands vying for attention have continued to bet on hit-or-miss product collaborations. Among them is Head Sportswear, which has its sights set on an expanded Gucci partnership and “tremendous” growth this year.