In this edition of the weekly Research Briefing, we share focal points from Glossy’s recently released report on how luxury shoppers are spending more on luxury goods this year.
For marketers at the Glossy E-commerce Summit, organic content is still king. As paid advertising through platforms like Google, Meta and TikTok keeps climbing in price, brand leaders told Glossy that focusing on organic content isn’t just more affordable, but it also leads to better results.
At London Fashion Week, technology took new forms: KWK by Kay Kwok used ChatGPT to create its catwalk playlists, and Christopher Kane used AI to design featured animal prints. What's more, digital IDs gained traction. So much for metaverse activations.
Brexit and the cost of living have raised materials, production and transport prices for U.K. designers. Now, the British Fashion Council, the non-profit organization supporting London Fashion Week and British design talent, is calling for aid. Specifically, it's seeking support and investment from the government and the international fashion community to...
In this edition of the weekly Research Briefing, we share focal points from Glossy’s recently released YouTube Influencer Index.
In this edition of the Glossy+ Research Briefing, we share focal points from Glossy’s recently released report about how marketers’ social platform budgets stack up.
In this edition of the weekly Research Briefing, we share focal points from Glossy’s recently released report about how marketers' social platform budgets stack up.
In this edition of the weekly Research Briefing, we share focal points from Glossy’s recently released report on how retail media is growing as a marketing channel.
“We now have a new group of shareholders, a very clean balance sheet and the cash to deliver our plan, plus we can deliver the plan without the distraction of fundraising. And we managed to do it without distracting the business too much.”
Last week, rental brands proved resilient in spite of inflation and rising costs. Richemont finally unloaded the costly burden that was Yoox Net-a-Porter, paving the way for Farfetch’s continued ascendance. Also: Victoria’s Secret tried to turn bad press into good press, and Coty had a strong second half of the...
As brands attempt to bounce back from 2020 and the buzz around fashion weeks fizzles, designers still opting to host a show or presentation are rethinking its purpose: Rather than a marketing opportunity, it’s a time to drive sales.
In this edition of the weekly Research Briefing, we share focal points from Glossy’s annual report on beauty brands’ distribution strategies, including selling on third-party platforms like retail giant Amazon, which just wrapped up its annual Prime Day sale.